Covering California from top to bottom, Bay Area to Sierra, plus national parks across the American West.
Outreach This Creator For FreeFollowers
390.5K
Following
370
Total Posts
Engagement Rate
0.07%
Avg Likes
244
Avg Comments
Reaching 390.5K followers on Instagram, SFGATE | California's largest news site is a verified business account based in United States. The account has published 17,107 posts, currently around 84 posts a week. Engagement runs at 0.07%, or about 244 likes and 24 comments per post.
Sfgate's Instagram presence spans 17,107 posts and 390.5K followers, profiling it as a business account.
Sfgate's 0.07% engagement rate ranks in the bottom 9% among accounts with 100K–1M followers in the InstME index.
Followers leave about one comment for every 10 likes, an unusually discussion-heavy audience.
Sfgate currently publishes about 84 posts per week, more than one per day.
InstME estimates 20% of Sfgate's followers are low-quality or inactive, for an audience-quality score of 76/100, a solid result.
Sfgate follows only 370 accounts while being followed by 390.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,400–$2,500
Based on 390.5K followers and a 0.07% engagement rate, a single sponsored post by Sfgate is worth an estimated $1,400–$2,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Sfgate | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.25% |
| Average likes | 244 | 2,985 |
| Average comments | 24 | 73 |
| Posts per week | 84 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sfgate | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.86% |
| Average likes | 244 | 2,003 |
| Average comments | 24 | 56 |
| Posts per week | 84 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
SFGATE | California's largest news site is a verified Instagram brand based in United States on Instagram, with 390.5K followers.
SFGATE | California's largest news site posts on Instagram as @sfgate.
SFGATE | California's largest news site has 390,549 followers on Instagram (390.5K) as of Apr 24, 2026.
SFGATE | California's largest news site's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers.
Posts by SFGATE | California's largest news site average 244 likes and 24 comments.
SFGATE | California's largest news site posts about 84 times per week on average.
InstME's audience-quality analysis estimates about 20% of SFGATE | California's largest news site's followers are low-quality or inactive, giving an audience-quality score of 76/100.
17,107
24
Posts / Week
84
Growth Score
1.4 / 100
ER Rank
9th
Engagement
0.07%
SFGATE | California's largest news site is registered as a business account on Instagram and is verified.
SFGATE | California's largest news site's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. SFGATE | California's largest news site carries the blue verified badge on Instagram.
A sponsored post from SFGATE | California's largest news site is estimated at $1,400 to $2,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
