Filipino over fire, vin naturel Dinner - Tues to Sunday Lunch - Thurs to Sunday Try our bakery: @panaderia.serai For bookings 👇🏾
Outreach This Creator For FreeSerai • Modern Filipino in Melbourne is a Food brand on Instagram based in Australia, tracked in the InstME index with 38.7K followers. To date Serai • Modern Filipino in Melbourne has posted 959 times, currently less than one post a week. Engagement runs at 0.89%, or about 331 likes and 13 comments per post.
Counting 38.7K followers and 959 posts, Serai.melbourne sits in the InstME index as a Food account.
Benchmarked against 7,981 Food accounts with 10K–100K followers, Serai.melbourne posts a 0.89% engagement rate that is above the median of 0.75%.
One comment lands for every 25 likes, which reads as a healthy amount of conversation.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$140–$250
Based on 38.7K followers and a 0.89% engagement rate, a single sponsored post by Serai.melbourne is worth an estimated $140–$250. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Serai.melbourne | Cohort median |
|---|---|---|
| Engagement rate | 0.89% | 0.75% |
| Average likes | 331 | 177 |
| Average comments | 13 | 10 |
| Posts per week | 0.28 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Serai.melbourne | Cohort median |
|---|---|---|
| Engagement rate | 0.89% | 0.46% |
| Average likes | 331 | 85 |
| Average comments | 13 | 4 |
| Posts per week | 0.28 | 0.7 |
Median values from 140 Food accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Aug 28, 2026
Serai • Modern Filipino in Melbourne is a food brand based in Australia on Instagram, with 38.7K followers.
Serai • Modern Filipino in Melbourne posts on Instagram as @serai.melbourne.
Serai • Modern Filipino in Melbourne has 38,688 followers on Instagram (38.7K) as of Aug 28, 2026.
Serai • Modern Filipino in Melbourne's engagement rate is 0.89%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Serai • Modern Filipino in Melbourne average 331 likes and 13 comments.
Serai • Modern Filipino in Melbourne posts less than once a week on average.
Total Posts
959
Avg Comments
13
Engagement
0.95%
Serai • Modern Filipino in Melbourne is registered as a business account on Instagram.
Serai • Modern Filipino in Melbourne is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 959 posts.
Serai • Modern Filipino in Melbourne's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Serai • Modern Filipino in Melbourne is estimated at $140 to $250. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
