CEO of @latermedia Scaled $150M to $1B Building the next great company one day at a time.
Followers
6.7K
Following
1.1K
Total Posts
Engagement Rate
0.35%
Avg Likes
21
Avg Comments
Scott Sutton is a verified Business creator on Instagram based in United States, tracked in the InstME index with 6.7K followers. Scott Sutton has shared 245 posts to date, currently less than one post a week. Posts average 21 likes and 2 comments, an engagement rate of 0.35%.
Counting 6.7K followers and 245 posts, Scottmsutton sits in the InstME index as a Business account.
Compared with 5,774 other Business accounts with 1K–10K followers in the InstME index, Scottmsutton's 0.35% engagement rate is in the bottom quarter (median: 4.58%).
Comments arrive at about one per 10 likes, a sign of an unusually discussion-heavy audience.
Video content from Scottmsutton draws about 211.3 views.
Lately Scottmsutton has been publishing less than one post per week.
Estimated sponsored-post value
$23–$43
Based on 6.7K followers and a 0.35% engagement rate, a single sponsored post by Scottmsutton is worth an estimated $23–$43. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Scottmsutton | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 4.58% |
| Average likes | 21 | 120 |
| Average comments | 2 | 13 |
| Posts per week | 0.21 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Scottmsutton | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 2.28% |
| Average likes | 21 | 74 |
| Average comments | 2 | 8 |
| Posts per week | 0.21 | 0.33 |
Median values from 768 Business accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 26, 2026
Scott Sutton is a verified business creator based in United States on Instagram, with 6.7K followers.
Scott Sutton posts on Instagram as @scottmsutton.
Scott Sutton has 6,665 followers on Instagram (6.7K) as of Mar 26, 2026.
Scott Sutton's engagement rate is 0.35%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.58%) for Business accounts with 1K–10K followers in the InstME index.
Posts by Scott Sutton average 21 likes and 2 comments.
Scott Sutton posts less than once a week on average.
Scott Sutton is registered as a creator account on Instagram and is verified.
Scott Sutton is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 245 posts.
Scott Sutton's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
245
2
Avg Views
211
Posts / Week
0.21
Growth Score
7 / 100
Engagement
0.98%
Yes. Scott Sutton carries the blue verified badge on Instagram.
A sponsored post from Scott Sutton is estimated at $23 to $43. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
