THE BEST OF B&W PHOTOS To be featured tag your photo @scatto_bnw #scatto_bnw and follow us Community @scatto_group AD @paola_ferro_ph
Outreach This Creator For FreeOn Instagram, The Soul of Black & White is a Photography brand with an audience of 49.1K. To date The Soul of Black & White has posted 2,001 times, currently around 4 posts a week. Posts average 427 likes and 27 comments, an engagement rate of 0.92%.
Scatto_bnw operates a Photography account on Instagram, pairing 49.1K followers with 2,001 posts.
Scatto_bnw records a 0.92% engagement rate, below the median of 2.46% for the 3,423 Photography accounts with 10K–100K followers tracked in the InstME index.
The like-to-comment split is roughly 16 to one, indicating an unusually discussion-heavy audience.
Scatto_bnw's recent cadence works out to about 4 posts per week.
InstME's checks rate Scatto_bnw's audience 94/100, flagging roughly 5% as low-quality or inactive, a strong signal of genuine reach.
Scatto_bnw keeps its following list short (250) relative to 49.1K followers, as established creators and brands tend to.
Estimated sponsored-post value
$170–$320
Based on 49.1K followers and a 0.92% engagement rate, a single sponsored post by Scatto_bnw is worth an estimated $170–$320. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Scatto_bnw | Cohort median |
|---|---|---|
| Engagement rate | 0.92% | 2.46% |
| Average likes | 427 | 523 |
| Average comments | 27 | 25 |
| Posts per week | 4.16 | 0.23 |
Median values from 3,423 Photography accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 8, 2026
The Soul of Black & White is a photography brand on Instagram, with 49.1K followers.
The Soul of Black & White posts on Instagram as @scatto_bnw.
The Soul of Black & White has 49,091 followers on Instagram (49.1K) as of Sep 8, 2026.
The Soul of Black & White's engagement rate is 0.92%, calculated from average likes and comments per post relative to followers. That is below the median of 2.46% for Photography accounts with 10K–100K followers in the InstME index.
Posts by The Soul of Black & White average 427 likes and 27 comments.
The Soul of Black & White posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 5% of The Soul of Black & White's followers are low-quality or inactive, giving an audience-quality score of 94/100.
The Soul of Black & White is registered as a business account on Instagram.
Avg Comments
27
More men than women · mostly 25–44
Typical for Photography creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
Engagement
54.64%
The Soul of Black & White is categorized as a photography account in the InstME index, based on the profile's bio and Instagram category across 2,001 posts.
A sponsored post from The Soul of Black & White is estimated at $170 to $320. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
