São Paulo Turismo runs a verified Lifestyle creator account based in Brazil with 104.7K followers on Instagram. The account has published 78 posts, currently around 7 posts a week. Posts average 232 likes and 6 comments, an engagement rate of 0.23%.
Saopauloturismo is a Lifestyle account on Instagram with 104.7K followers and 78 published posts.
Compared with 826 other Lifestyle accounts with 100K–1M followers in the InstME index, Saopauloturismo's 0.23% engagement rate is in the bottom quarter (median: 2.99%).
Followers weigh in with a comment about every 36 likes, a healthy amount of conversation.
Lately Saopauloturismo has been publishing about 7 posts per week.
Estimated sponsored-post value
$370–$680
Based on 104.7K followers and a 0.23% engagement rate, a single sponsored post by Saopauloturismo is worth an estimated $370–$680. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in Brazil, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Saopauloturismo | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 2.99% |
| Average likes | 232 | 7,188 |
| Average comments | 6 | 111 |
| Posts per week | 6.63 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Saopauloturismo | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.7% |
| Average likes | 232 | 1,631 |
| Average comments | 6 | 63 |
| Posts per week | 6.63 | 1.22 |
Median values from 754 accounts in Brazil with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 10, 2026
São Paulo Turismo is a verified lifestyle creator based in Brazil on Instagram, with 104.7K followers.
São Paulo Turismo posts on Instagram as @saopauloturismo.
São Paulo Turismo has 104,665 followers on Instagram (104.7K) as of Sep 10, 2026.
São Paulo Turismo's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.99%) for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by São Paulo Turismo average 232 likes and 6 comments.
São Paulo Turismo posts about 7 times per week on average.
São Paulo Turismo is registered as a creator account on Instagram and is verified.
Perfil do turismo do Estado de São Paulo 🚗 Apaixonado por viajar? Siga a gente! 📍 Use a hashtag #SaoPauloTurismo e compartilhe sua experiência
Total Posts
78
Avg Comments
6
Engagement
5.91%
São Paulo Turismo is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 78 posts.
São Paulo Turismo's profile places the account in Brazil. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. São Paulo Turismo carries the blue verified badge on Instagram.
A sponsored post from São Paulo Turismo is estimated at $370 to $680. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
