World-famous destination with free events & stunning views year-round 🌅 ••• EVENTS: 🌊 4/4-10/17 Wellness & Waves 🎰 9/19 A PIERfect Benefit
Followers
113.7K
Following
734
Total Posts
Engagement Rate
1.33%
Avg Likes
1,494
Avg Comments
Santa Monica Pier is a verified Travel brand, with 113.7K followers on Instagram. The account posts mainly around travel and health topics. The account has published 2,566 posts, currently around 2 posts a week. Engagement runs at 1.33%, or about 1,494 likes and 15 comments per post.
Santamonicapier shows up in the InstME index as a Travel account, 113.7K followers, 2,566 posts.
Santamonicapier has an engagement rate of 1.33%, which is above the median of 0.92% for Travel accounts with 100K–1M followers, based on 977 accounts in the InstME index.
Followers leave about one comment for every 102 likes, an audience that mostly engages through likes.
Santamonicapier's recent cadence works out to about 2 posts per week.
Santamonicapier follows only 734 accounts while being followed by 113.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$530–$980
Based on 113.7K followers and a 1.33% engagement rate, a single sponsored post by Santamonicapier is worth an estimated $530–$980. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Health
| Metric | Santamonicapier | Cohort median |
|---|---|---|
| Engagement rate | 1.33% | 0.92% |
| Average likes | 1,494 | 1,974 |
| Average comments | 15 | 53 |
| Posts per week | 2 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Santa Monica Pier is a verified travel brand on Instagram, with 113.7K followers.
Santa Monica Pier posts on Instagram as @santamonicapier.
Santa Monica Pier has 113,723 followers on Instagram (113.7K) as of Aug 10, 2026.
Santa Monica Pier's engagement rate is 1.33%, calculated from average likes and comments per post relative to followers. That is above the median of 0.92% for Travel accounts with 100K–1M followers in the InstME index.
Posts by Santa Monica Pier average 1,494 likes and 15 comments.
Santa Monica Pier posts about 2 times per week on average.
Santa Monica Pier is registered as a business account on Instagram and is verified.
Santa Monica Pier is categorized as a travel and health account in the InstME index, based on the profile's bio and Instagram category across 2,566 posts.
Yes. Santa Monica Pier carries the blue verified badge on Instagram.
2,566
15
Posts / Week
2
Growth Score
26.6 / 100
Last Post
15 days ago
Engagement
36.26%
A sponsored post from Santa Monica Pier is estimated at $530 to $980. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
