The Reykjavík Grapevine is your essential guide to Icelandic life, culture, music, travel and more. #rvkgrapevine
Outreach This Creator For FreeFollowers
36.3K
Following
1.7K
Total Posts
Engagement Rate
0.91%
Avg Likes
326
Avg Comments
Reaching 36.3K followers on Instagram, The Reykjavík Grapevine is a Travel brand. Its posts sit across travel and music. To date The Reykjavík Grapevine has posted 4,589 times, currently around 2 posts a week. Engagement runs at 0.91%, or about 326 likes and 5 comments per post.
With 36.3K followers across 4,589 posts, Rvkgrapevine is one of the Travel accounts tracked in the InstME index.
Rvkgrapevine records a 0.91% engagement rate, below the median of 1.02% for the 2,887 Travel accounts with 10K–100K followers tracked in the InstME index.
For roughly every 66 likes there is one comment, an audience that mostly engages through likes.
Rvkgrapevine keeps a posting cadence of about one post per week.
Estimated sponsored-post value
$130–$240
Based on 36.3K followers and a 0.91% engagement rate, a single sponsored post by Rvkgrapevine is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Music
| Metric | Rvkgrapevine | Cohort median |
|---|---|---|
| Engagement rate | 0.91% | 1.02% |
| Average likes | 326 | 250 |
| Average comments | 5 | 14 |
| Posts per week | 1.96 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
The Reykjavík Grapevine is a travel brand on Instagram, with 36.3K followers.
The Reykjavík Grapevine posts on Instagram as @rvkgrapevine.
The Reykjavík Grapevine has 36,294 followers on Instagram (36.3K) as of Jul 12, 2026.
The Reykjavík Grapevine's engagement rate is 0.91%, calculated from average likes and comments per post relative to followers. That is below the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by The Reykjavík Grapevine average 326 likes and 5 comments.
The Reykjavík Grapevine posts about 2 times per week on average.
The Reykjavík Grapevine is registered as a business account on Instagram.
The Reykjavík Grapevine is categorized as a travel and music account in the InstME index, based on the profile's bio and Instagram category across 4,589 posts.
4,589
5
Posts / Week
1.96
Growth Score
18.2 / 100
Follower Ratio
21.9×
Engagement
0%
A sponsored post from The Reykjavík Grapevine is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
