Journalist/Creator Malayali in Britian Travel/Food/Style 9–5 in ad agency life DM for collabs
Outreach This Creator For FreeFollowers
33.7K
Following
1.1K
Total Posts
Engagement Rate
0.32%
Avg Likes
92
Avg Comments
Rukku | UK Lifestyle Influencer is a Lifestyle creator based in United Kingdom. The account has built 33.7K followers on Instagram. The account posts mainly around lifestyle and food topics. The account has published 274 posts, currently around 6 posts a week. Typical posts draw 92 likes and 15 comments, putting engagement at 0.32%.
Rukkusumayya is a Lifestyle account on Instagram with 33.7K followers and 274 published posts.
Benchmarked against 1,602 Lifestyle accounts with 10K–100K followers, Rukkusumayya posts a 0.32% engagement rate that is in the bottom quarter (median: 3.25%).
The comment-to-like ratio works out to one comment per 6 likes, pointing to an unusually discussion-heavy audience.
Video content from Rukkusumayya draws about 1.1K views.
Lately Rukkusumayya has been publishing about 6 posts per week.
Estimated sponsored-post value
$120–$220
Based on 33.7K followers and a 0.32% engagement rate, a single sponsored post by Rukkusumayya is worth an estimated $120–$220. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Food
| Metric | Rukkusumayya | Cohort median |
|---|---|---|
| Engagement rate | 0.32% | 3.25% |
| Average likes | 92 | 875 |
| Average comments | 15 | 33 |
| Posts per week | 5.51 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rukkusumayya | Cohort median |
|---|---|---|
| Engagement rate | 0.32% | 1.14% |
| Average likes | 92 | 321 |
| Average comments | 15 | 17 |
| Posts per week | 5.51 | 0.56 |
Median values from 43 Lifestyle accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 29, 2026
Rukku | UK Lifestyle Influencer is a lifestyle creator based in United Kingdom on Instagram, with 33.7K followers.
Rukku | UK Lifestyle Influencer posts on Instagram as @rukkusumayya.
Rukku | UK Lifestyle Influencer has 33,684 followers on Instagram (33.7K) as of Mar 29, 2026.
Rukku | UK Lifestyle Influencer's engagement rate is 0.32%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Rukku | UK Lifestyle Influencer average 92 likes and 15 comments.
Rukku | UK Lifestyle Influencer posts about 6 times per week on average.
Rukku | UK Lifestyle Influencer is registered as a creator account on Instagram.
Rukku | UK Lifestyle Influencer is categorized as a lifestyle and food account in the InstME index, based on the profile's bio and Instagram category across 274 posts.
274
15
Avg Views
1,085
Posts / Week
5.51
Growth Score
6.4 / 100
Engagement
0.71%
Rukku | UK Lifestyle Influencer's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Rukku | UK Lifestyle Influencer is estimated at $120 to $220. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
