Precision fit parts and accessories designed to customize your Jeep® from the ground up for your off-roading lifestyle. Your Jeep®, Your Adventure.
Outreach This Creator For FreeFollowers
29.8K
Following
154
Total Posts
Engagement Rate
0.3%
Avg Likes
85
Avg Comments
Official Rugged Ridge® is a Travel brand based in United States. The account has built 29.8K followers on Instagram. The account posts mainly around travel and lifestyle topics. The account has published 1,254 posts, currently less than one post a week. Typical posts draw 85 likes and 4 comments, putting engagement at 0.3%.
Ruggedridge has built an audience of 29.8K followers on Instagram over 1,254 posts as a Travel account.
Ruggedridge's 0.3% engagement rate is in the bottom quarter (median: 1.02%) among Travel accounts with 10K–100K followers, measured across 2,887 accounts in the InstME index.
Roughly one in 24 likes comes with a comment, a healthy amount of conversation.
Recent posting activity averages less than one post per week.
Ruggedridge comes in at 82/100 for audience quality, with 15% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 154 others against 29.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$100–$190
Based on 29.8K followers and a 0.3% engagement rate, a single sponsored post by Ruggedridge is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Ruggedridge | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 1.02% |
| Average likes | 85 | 250 |
| Average comments | 4 | 14 |
| Posts per week | 0.37 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ruggedridge | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 0.82% |
| Average likes | 85 | 174 |
| Average comments | 4 | 9 |
| Posts per week | 0.37 | 0.6 |
Median values from 783 Travel accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Official Rugged Ridge® is a travel brand based in United States on Instagram, with 29.8K followers.
Official Rugged Ridge® posts on Instagram as @ruggedridge.
Official Rugged Ridge® has 29,849 followers on Instagram (29.8K) as of Jul 9, 2026.
Official Rugged Ridge®'s engagement rate is 0.3%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by Official Rugged Ridge® average 85 likes and 4 comments.
Official Rugged Ridge® posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Official Rugged Ridge®'s followers are low-quality or inactive, giving an audience-quality score of 82/100.
Official Rugged Ridge® is registered as a business account on Instagram.
1,254
4
Posts / Week
0.37
Growth Score
6 / 100
ER Rank
24th
More women than men · mostly 25–44
Typical for Travel creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Lifestyle
85.8K
Engagement
0.09%
Official Rugged Ridge® is categorized as a travel and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,254 posts.
Official Rugged Ridge®'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Official Rugged Ridge® is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
