Luxury pet ID tags & accessories Handcrafted with intention Where safety meets style Give this world good energy As seen in
Ruff Gems Co. is a verified Fashion brand. The account has built 16.8K followers on Instagram. Its posts sit across fashion and pets. To date Ruff Gems Co. has posted 1,922 times, currently less than one post a week. Typical posts draw 286 likes and 59 comments, putting engagement at 2.06%.
As a Fashion account, Ruffgemsco reaches 16.8K followers on Instagram across 1,922 published posts.
Ruffgemsco's 2.06% engagement rate is above the median of 1.09% among Fashion accounts with 10K–100K followers, measured across 7,395 accounts in the InstME index.
One comment lands for every 5 likes, which reads as an unusually discussion-heavy audience.
Posting frequency for Ruffgemsco sits at less than one post per week.
Estimated sponsored-post value
$120–$220
Based on 16.8K followers and a 2.06% engagement rate, a single sponsored post by Ruffgemsco is worth an estimated $120–$220. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Pets
| Metric | Ruffgemsco | Cohort median |
|---|---|---|
| Engagement rate | 2.06% | 1.09% |
| Average likes | 286 | 243 |
| Average comments | 59 | 19 |
| Posts per week | 0.12 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 11, 2026
Ruff Gems Co. is a verified fashion brand on Instagram, with 16.8K followers.
Ruff Gems Co. posts on Instagram as @ruffgemsco.
Ruff Gems Co. has 16,762 followers on Instagram (16.8K) as of Sep 11, 2026.
Ruff Gems Co.'s engagement rate is 2.06%, calculated from average likes and comments per post relative to followers. That is above the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by Ruff Gems Co. average 286 likes and 59 comments.
Ruff Gems Co. posts less than once a week on average.
Ruff Gems Co. is registered as a business account on Instagram and is verified.
Ruff Gems Co. is categorized as a fashion and pets account in the InstME index, based on the profile's bio and Instagram category across 1,922 posts.
Yes. Ruff Gems Co. carries the blue verified badge on Instagram.
Total Posts
1,922
Avg Comments
59
Engagement
2.17%
A sponsored post from Ruff Gems Co. is estimated at $120 to $220. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
