Brad Royce is a verified Home & DIY brand. The account has built 1.1M followers on Instagram. To date Brad Royce has posted 1,278 times, currently less than one post a week. Engagement runs at 0.63%, or about 6,813 likes and 370 comments per post.
The Home & DIY account Royce_renovations has posted 1,278 times on Instagram and drawn 1.1M followers.
Royce_renovations's 0.63% engagement rate is above the median of 0.38% among Home & DIY accounts with over 1M followers, measured across 110 accounts in the InstME index.
Roughly one in 18 likes comes with a comment, an unusually discussion-heavy audience.
Lately Royce_renovations has been publishing less than one post per week.
The account follows just 176 others against 1.1M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$4,000–$7,400
Based on 1.1M followers and a 0.63% engagement rate, a single sponsored post by Royce_renovations is worth an estimated $4,000–$7,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Royce_renovations | Cohort median |
|---|---|---|
| Engagement rate | 0.63% | 0.38% |
| Average likes | 6,813 | 13,700 |
| Average comments | 370 | 139 |
| Posts per week | 0.32 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 4, 2026
Brad Royce is a verified home & diy brand on Instagram, with 1.1M followers.
Brad Royce posts on Instagram as @royce_renovations.
Brad Royce has 1,144,918 followers on Instagram (1.1M) as of Sep 4, 2026.
Brad Royce's engagement rate is 0.63%, calculated from average likes and comments per post relative to followers. That is above the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Brad Royce average 6,813 likes and 370 comments.
Brad Royce posts less than once a week on average.
Brad Royce is registered as a business account on Instagram and is verified.
Brad Royce is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,278 posts.
🏠 Renovating Couple in Minnesota ✏️ Tips to Maintain Your Home 🛠️ Product & Tools We Recommend!⬇️ ✉️ Brand Email:
Outreach This Creator For Freecreatorlink.shop/4xzb2zKTotal Posts
1,278
Avg Comments
370
Engagement
5.2%
Yes. Brad Royce carries the blue verified badge on Instagram.
A sponsored post from Brad Royce is estimated at $4,000 to $7,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
