Fuller hair that smells amazing! 📈 Anti thinning haircare, clinically proven ⭐️ 6,000+ five star reviews 💙 Clean, simple & effective ingredients
Outreach This Creator For FreeFollowers
16.1K
Following
29
Total Posts
Engagement Rate
0.11%
Avg Likes
14
Avg Comments
Routine Wellness is a Beauty brand on Instagram based in United States, tracked in the InstME index with 16.1K followers. Content spans beauty and health. To date Routine Wellness has posted 507 times, currently around 2 posts a week. Typical posts draw 14 likes and 4 comments, putting engagement at 0.11%.
Counting 16.1K followers and 507 posts, Routinewellness sits in the InstME index as a Beauty account.
Benchmarked against 5,414 Beauty accounts with 10K–100K followers, Routinewellness posts a 0.11% engagement rate that is in the bottom quarter (median: 0.57%).
Video content from Routinewellness draws about 11.8 views.
Routinewellness's output runs to about one post per week.
With 16.1K followers but only 29 accounts followed back, Routinewellness shows the ratio of a well-established account.
Estimated sponsored-post value
$57–$100
Based on 16.1K followers and a 0.11% engagement rate, a single sponsored post by Routinewellness is worth an estimated $57–$100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Routinewellness | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.57% |
| Average likes | 14 | 134 |
| Average comments | 4 | 12 |
| Posts per week | 1.83 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Routinewellness | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.51% |
| Average likes | 14 | 91 |
| Average comments | 4 | 10 |
| Posts per week | 1.83 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
Routine Wellness is a beauty brand based in United States on Instagram, with 16.1K followers.
Routine Wellness posts on Instagram as @routinewellness.
Routine Wellness has 16,143 followers on Instagram (16.1K) as of Apr 7, 2026.
Routine Wellness's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Routine Wellness average 14 likes and 4 comments.
Routine Wellness posts about 2 times per week on average.
Routine Wellness is registered as a business account on Instagram.
Routine Wellness is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 507 posts.
Routine Wellness's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
507
4
Avg Views
12
Posts / Week
1.83
Growth Score
2.2 / 100
47.4K
Engagement
0.26%
A sponsored post from Routine Wellness is estimated at $57 to $100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
