Roots Picnic is a verified Music brand on Instagram, tracked in the InstME index with 190.7K followers. Roots Picnic has shared 2,095 posts to date, currently around 2 posts a week. Posts average 1,450 likes and 64 comments, an engagement rate of 0.79%.
The Music account Rootspicnic has posted 2,095 times on Instagram and drawn 190.7K followers.
Among 4,576 Music accounts with 100K–1M followers in the InstME index, Rootspicnic's 0.79% engagement rate comes in below the median of 1.76%.
One comment lands for every 23 likes, which reads as a healthy amount of conversation.
Recent posting activity averages about 2 posts per week.
Rootspicnic's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
The account follows just 717 others against 190.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$670–$1,200
Based on 190.7K followers and a 0.79% engagement rate, a single sponsored post by Rootspicnic is worth an estimated $670–$1,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Rootspicnic | Cohort median |
|---|---|---|
| Engagement rate | 0.79% | 1.76% |
| Average likes | 1,450 | 4,115 |
| Average comments | 64 | 114 |
| Posts per week | 2.49 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Roots Picnic is a verified music brand on Instagram, with 190.7K followers.
Roots Picnic posts on Instagram as @rootspicnic.
Roots Picnic has 190,709 followers on Instagram (190.7K) as of Jul 9, 2026.
Roots Picnic's engagement rate is 0.79%, calculated from average likes and comments per post relative to followers. That is below the median of 1.76% for Music accounts with 100K–1M followers in the InstME index.
Posts by Roots Picnic average 1,450 likes and 64 comments.
Roots Picnic posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Roots Picnic's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
2,095
Avg Comments
64
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
0.95%
Roots Picnic is registered as a business account on Instagram and is verified.
Roots Picnic is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 2,095 posts.
Yes. Roots Picnic carries the blue verified badge on Instagram.
A sponsored post from Roots Picnic is estimated at $670 to $1,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
