Vintage soul with a modern sensibility Inspired by the past, reimagined for today Visit us in London, New York & Ireland
Followers
562.4K
Following
3.3K
Total Posts
Engagement Rate
0.03%
Avg Likes
158
Avg Comments
Reaching 562.4K followers on Instagram, Rixo is a verified Brand brand based in United Kingdom. To date Rixo has posted 9,226 times, currently around 8 posts a week. Posts average 158 likes and 30 comments, an engagement rate of 0.03%.
Rixo shows up in the InstME index as a Brand account, 562.4K followers, 9,226 posts.
Among accounts with 100K–1M followers, Rixo's 0.03% engagement rate sits in the bottom 4%.
For roughly every 5 likes there is one comment, an unusually discussion-heavy audience.
Rixo currently publishes about 8 posts per week, more than one per day.
InstME estimates 30% of Rixo's followers are low-quality or inactive, for an audience-quality score of 64/100, a solid result.
Rixo follows only 3,341 accounts while being followed by 562.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$2,000–$3,700
Based on 562.4K followers and a 0.03% engagement rate, a single sponsored post by Rixo is worth an estimated $2,000–$3,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Brand
| Metric | Rixo | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.25% |
| Average likes | 158 | 2,985 |
| Average comments | 30 | 73 |
| Posts per week | 8.39 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rixo | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.72% |
| Average likes | 158 | 1,651 |
| Average comments | 30 | 45 |
| Posts per week | 8.39 | 0.84 |
Median values from 1,094 accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Rixo is a verified brand brand based in United Kingdom on Instagram, with 562.4K followers.
Rixo has 562,407 followers on Instagram (562.4K) as of Jul 9, 2026.
Rixo's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers.
Posts by Rixo average 158 likes and 30 comments.
Rixo posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 30% of Rixo's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Rixo is registered as a business account on Instagram and is verified.
Rixo is categorized as a brand account in the InstME index, based on the profile's bio and Instagram category across 9,226 posts.
Rixo's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
9,226
30
Posts / Week
8.39
Growth Score
0.6 / 100
ER Rank
4th
Engagement
0.45%
Yes. Rixo carries the blue verified badge on Instagram.
A sponsored post from Rixo is estimated at $2,000 to $3,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
