ALL NATURAL 🧡 out now @typebea co-founder musician/actor/everything
Followers
16.1M
Following
1.8K
Total Posts
Engagement Rate
0.01%
Avg Likes
492
Avg Comments
RITA ORA is a verified Music brand, with 16.1M followers on Instagram. Its posts sit across music and art. The account has published 744 posts, currently around 3 posts a week. Posts average 492 likes and 357 comments, an engagement rate of 0.01%.
Ritaora's Instagram presence spans 744 posts and 16.1M followers, profiling it as a Music account.
For Music accounts with over 1M followers, Ritaora's 0.01% engagement rate is in the bottom quarter (median: 1.04%), a read from 1,001 accounts in the InstME index.
At one comment per 1 likes, the ratio points to an unusually discussion-heavy audience.
Ritaora keeps a posting cadence of about 3 posts per week.
Quality checks give Ritaora 88/100; around 10% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Ritaora follows only 1,796 accounts while being followed by 16.1M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$56,000–$100,000
Based on 16.1M followers and a 0.01% engagement rate, a single sponsored post by Ritaora is worth an estimated $56,000–$100,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Ritaora | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1.04% |
| Average likes | 492 | 25,754 |
| Average comments | 357 | 441 |
| Posts per week | 2.84 | 0.76 |
Median values from 1,001 Music accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
RITA ORA is a verified music brand on Instagram, with 16.1M followers.
RITA ORA posts on Instagram as @ritaora.
RITA ORA has 16,066,461 followers on Instagram (16.1M) as of Jul 15, 2026.
RITA ORA's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.04%) for Music accounts with over 1M followers in the InstME index.
Posts by RITA ORA average 492 likes and 357 comments.
RITA ORA posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 10% of RITA ORA's followers are low-quality or inactive, giving an audience-quality score of 88/100.
RITA ORA is registered as a business account on Instagram and is verified.
RITA ORA is categorized as a music and art account in the InstME index, based on the profile's bio and Instagram category across 744 posts.
744
357
Posts / Week
2.84
Growth Score
0.2 / 100
Audience Score
88 / 100
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Art
Engagement
11.13%
Yes. RITA ORA carries the blue verified badge on Instagram.
A sponsored post from RITA ORA is estimated at $56,000 to $100,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
