🇲🇾 Sarawakian in Singapore 🇸🇬 PhD博士生 🎓 🏆 Multi-award winning contents 🥇 Travel 🍜 Food 🎤 8频道 🎥 958电台 📻 972电台 ⛳️ Golf ❤️ Married 29.7.2019
Richard Lau | 砂拉越 🇲🇾🇸🇬 is a verified Food brand on Instagram based in Singapore, tracked in the InstME index with 49.1K followers. The account posts mainly around food and travel topics. To date Richard Lau | 砂拉越 🇲🇾🇸🇬 has posted 739 times, currently less than one post a week. Engagement runs at 7.19%, or about 3,436 likes and 91 comments per post.
Richardlau.co is a Food account whose 739 posts have grown a following of 49.1K on Instagram.
Compared with 7,981 other Food accounts with 10K–100K followers in the InstME index, Richardlau.co's 7.19% engagement rate is in the top quarter (median: 0.75%).
Roughly one in 38 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Richardlau.co sits at less than one post per week.
With 49.1K followers but only 331 accounts followed back, Richardlau.co shows the ratio of a well-established account.
Estimated sponsored-post value
$690–$1,300
Based on 49.1K followers and a 7.19% engagement rate, a single sponsored post by Richardlau.co is worth an estimated $690–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in Singapore, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Travel
| Metric | Richardlau.co | Cohort median |
|---|---|---|
| Engagement rate | 7.19% | 0.75% |
| Average likes | 3,436 | 177 |
| Average comments | 91 | 10 |
| Posts per week | 0.15 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Richardlau.co | Cohort median |
|---|---|---|
| Engagement rate | 7.19% | 0.79% |
| Average likes | 3,436 | 206 |
| Average comments | 91 | 7 |
| Posts per week | 0.15 | 0.84 |
Median values from 135 accounts in Singapore with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Sep 8, 2026
Richard Lau | 砂拉越 🇲🇾🇸🇬 is a verified food brand based in Singapore on Instagram, with 49.1K followers.
Richard Lau | 砂拉越 🇲🇾🇸🇬 posts on Instagram as @richardlau.co.
Richard Lau | 砂拉越 🇲🇾🇸🇬 has 49,066 followers on Instagram (49.1K) as of Sep 8, 2026.
Richard Lau | 砂拉越 🇲🇾🇸🇬's engagement rate is 7.19%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Richard Lau | 砂拉越 🇲🇾🇸🇬 average 3,436 likes and 91 comments.
Richard Lau | 砂拉越 🇲🇾🇸🇬 posts less than once a week on average.
Richard Lau | 砂拉越 🇲🇾🇸🇬 is registered as a business account on Instagram and is verified.
Richard Lau | 砂拉越 🇲🇾🇸🇬 is categorized as a food and travel account in the InstME index, based on the profile's bio and Instagram category across 739 posts.
Avg Comments
91
55K
Engagement
0.18%
Richard Lau | 砂拉越 🇲🇾🇸🇬's profile places the account in Singapore. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Richard Lau | 砂拉越 🇲🇾🇸🇬 carries the blue verified badge on Instagram.
A sponsored post from Richard Lau | 砂拉越 🇲🇾🇸🇬 is estimated at $690 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
