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3.6K
Following
134
Total Posts
Engagement Rate
2.04%
Avg Likes
71
Avg Comments
On Instagram, Rexona Australia is a verified Beauty brand with an audience of 3.6K. Content spans beauty and health. The account has published 154 posts, currently around 2 posts a week. Posts average 71 likes and 2 comments, an engagement rate of 2.04%.
On Instagram, Rexona_au runs a Beauty account that has published 154 posts and gathered 3.6K followers.
For Beauty accounts with 1K–10K followers, Rexona_au's 2.04% engagement rate is below the median of 3.02%, a read from 4,078 accounts in the InstME index.
At one comment per 31 likes, the ratio points to a healthy amount of conversation.
Video posts pull 4.3K views on average, roughly 1.2× Rexona_au's follower base, evidence of reach beyond its own audience.
Rexona_au keeps a posting cadence of about one post per week.
Estimated sponsored-post value
$25–$47
Based on 3.6K followers and a 2.04% engagement rate, a single sponsored post by Rexona_au is worth an estimated $25–$47. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Rexona_au | Cohort median |
|---|---|---|
| Engagement rate | 2.04% | 3.02% |
| Average likes | 71 | 79 |
| Average comments | 2 | 9 |
| Posts per week | 1.65 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Rexona Australia is a verified beauty brand on Instagram, with 3.6K followers.
Rexona Australia posts on Instagram as @rexona_au.
Rexona Australia has 3,566 followers on Instagram (3.6K) as of Jul 13, 2026.
Rexona Australia's engagement rate is 2.04%, calculated from average likes and comments per post relative to followers. That is below the median of 3.02% for Beauty accounts with 1K–10K followers in the InstME index.
Posts by Rexona Australia average 71 likes and 2 comments.
Rexona Australia posts about 2 times per week on average.
Rexona Australia is registered as a business account on Instagram and is verified.
Rexona Australia is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 154 posts.
Yes. Rexona Australia carries the blue verified badge on Instagram.
154
2
Avg Views
4,256
Posts / Week
1.65
Growth Score
40.8 / 100
10.6K
Engagement
1.22%
A sponsored post from Rexona Australia is estimated at $25 to $47. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
