Creator of @amazeballs 👵🏾 Co-owner & exec chef Host & EP 📺
Followers
16.7K
Following
4.6K
Total Posts
Engagement Rate
12.79%
Avg Likes
2,083
Avg Comments
Derrell Smith runs a verified Food creator account with 16.7K followers on Instagram. The account posts mainly around food and lifestyle topics. Derrell Smith has shared 1,898 posts to date, currently less than one post a week. Engagement runs at 12.79%, or about 2,083 likes and 53 comments per post.
As a Food account, Rellycrocker reaches 16.7K followers on Instagram across 1,898 published posts.
Rellycrocker's 12.79% engagement rate is in the top quarter (median: 0.75%) among Food accounts with 10K–100K followers, measured across 7,981 accounts in the InstME index.
Comments arrive at about one per 39 likes, a sign of a healthy amount of conversation.
Rellycrocker maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$230–$430
Based on 16.7K followers and a 12.79% engagement rate, a single sponsored post by Rellycrocker is worth an estimated $230–$430. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Lifestyle
| Metric | Rellycrocker | Cohort median |
|---|---|---|
| Engagement rate | 12.79% | 0.75% |
| Average likes | 2,083 | 177 |
| Average comments | 53 | 10 |
| Posts per week | 0.07 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Derrell Smith is a verified food creator on Instagram, with 16.7K followers.
Derrell Smith posts on Instagram as @rellycrocker.
Derrell Smith has 16,705 followers on Instagram (16.7K) as of Aug 11, 2026.
Derrell Smith's engagement rate is 12.79%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Derrell Smith average 2,083 likes and 53 comments.
Derrell Smith posts less than once a week on average.
Derrell Smith is registered as a creator account on Instagram and is verified.
Derrell Smith is categorized as a food and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,898 posts.
Yes. Derrell Smith carries the blue verified badge on Instagram.
1,898
53
Posts / Week
0.07
Growth Score
100 / 100
Last Post
18 days ago
Engagement
0.24%
A sponsored post from Derrell Smith is estimated at $230 to $430. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
