Bestselling Co-Author of The Go-Giver®. Co-Creator of The Go-Giver® Success Vault. Animal Lover. "Money is an echo of value."
Bob Burg runs a verified Pets creator account with 8.6K followers on Instagram. Its posts sit across pets and lifestyle. The account has published 2,424 posts, currently less than one post a week. Engagement runs at 0.34%, or about 26 likes and 3 comments per post.
Realbobburg is a Pets account whose 2,424 posts have grown a following of 8.6K on Instagram.
Compared with 2,749 other Pets accounts with 1K–10K followers in the InstME index, Realbobburg's 0.34% engagement rate is in the bottom quarter (median: 3.31%).
The comment-to-like ratio works out to one comment per 8 likes, pointing to an unusually discussion-heavy audience.
Realbobburg's output runs to less than one post per week.
Estimated sponsored-post value
$30–$56
Based on 8.6K followers and a 0.34% engagement rate, a single sponsored post by Realbobburg is worth an estimated $30–$56. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Pets creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Pets
Secondary: Lifestyle
| Metric | Realbobburg | Cohort median |
|---|---|---|
| Engagement rate | 0.34% | 3.31% |
| Average likes | 26 | 89 |
| Average comments | 3 | 6 |
| Posts per week | 0.23 | 0.43 |
Median values from 2,749 Pets accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 19, 2026
Bob Burg is a verified pets creator on Instagram, with 8.6K followers.
Bob Burg posts on Instagram as @realbobburg.
Bob Burg has 8,647 followers on Instagram (8.6K) as of Sep 19, 2026.
Bob Burg's engagement rate is 0.34%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.31%) for Pets accounts with 1K–10K followers in the InstME index.
Posts by Bob Burg average 26 likes and 3 comments.
Bob Burg posts less than once a week on average.
Bob Burg is registered as a creator account on Instagram and is verified.
Bob Burg is categorized as a pets and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 2,424 posts.
Yes. Bob Burg carries the blue verified badge on Instagram.
Total Posts
2,424
Avg Comments
3
Engagement
0.46%
A sponsored post from Bob Burg is estimated at $30 to $56. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.