Purveyor of fine American whiskeys 🥃 Follow the link below to learn more about our offerings (21+)
Rare Character is a verified business account. The account has built 30.9K followers on Instagram. The account has published 605 posts, currently around 2 posts a week. Typical posts draw 341 likes and 11 comments, putting engagement at 1.14%.
Counting 30.9K followers and 605 posts, Rarecharacterwhiskey sits in the InstME index as a business account.
On average, Rarecharacterwhiskey's posts earn 341 likes and 11 comments, about one interaction per 88 followers.
One comment lands for every 32 likes, which reads as a healthy amount of conversation.
Posting frequency for Rarecharacterwhiskey sits at about 2 posts per week.
Estimated sponsored-post value
$120–$230
Based on 30.9K followers and a 1.14% engagement rate, a single sponsored post by Rarecharacterwhiskey is worth an estimated $120–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Rarecharacterwhiskey | Cohort median |
|---|---|---|
| Engagement rate | 1.14% | 1.45% |
| Average likes | 341 | 339 |
| Average comments | 11 | 18 |
| Posts per week | 2.47 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 4, 2026
Rare Character is a verified Instagram brand on Instagram, with 30.9K followers.
Rare Character posts on Instagram as @rarecharacterwhiskey.
Rare Character has 30,877 followers on Instagram (30.9K) as of Sep 4, 2026.
Rare Character's engagement rate is 1.14%, calculated from average likes and comments per post relative to followers.
Posts by Rare Character average 341 likes and 11 comments.
Rare Character posts about 2 times per week on average.
Rare Character is registered as a business account on Instagram and is verified.
Yes. Rare Character carries the blue verified badge on Instagram.
A sponsored post from Rare Character is estimated at $120 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
605
Avg Comments
11
92.5K
Engagement
1.03%
