Proudly family owned and estate grown. Home of @airliebankwine Official Wine Partner @richmond_fc Halliday 5-star Winery Daily from 10:30 - 5:30 pm
Outreach This Creator For FreeFollowers
6.2K
Following
2.8K
Total Posts
Engagement Rate
0.77%
Avg Likes
47
Avg Comments
Punt Road Wines runs a Home & DIY brand account with 6.2K followers on Instagram. Its posts sit across home & diy and lifestyle. The account has published 1,176 posts, currently less than one post a week. Engagement runs at 0.77%, or about 47 likes and 1 comments per post.
Counting 6.2K followers and 1,176 posts, Puntrdwines sits in the InstME index as a Home & DIY account.
Benchmarked against 680 Home & DIY accounts with 1K–10K followers, Puntrdwines posts a 0.77% engagement rate that is in the bottom quarter (median: 3.67%).
One comment lands for every 33 likes, which reads as a healthy amount of conversation.
Posting frequency for Puntrdwines sits at less than one post per week.
Puntrdwines comes in at 82/100 for audience quality, with 15% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$22–$40
Based on 6.2K followers and a 0.77% engagement rate, a single sponsored post by Puntrdwines is worth an estimated $22–$40. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Puntrdwines | Cohort median |
|---|---|---|
| Engagement rate | 0.77% | 3.67% |
| Average likes | 47 | 96 |
| Average comments | 1 | 7 |
| Posts per week | 0.67 | 0.4 |
Median values from 680 Home & DIY accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Punt Road Wines is a home & diy brand on Instagram, with 6.2K followers.
Punt Road Wines posts on Instagram as @puntrdwines.
Punt Road Wines has 6,218 followers on Instagram (6.2K) as of Apr 24, 2026.
Punt Road Wines's engagement rate is 0.77%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.67%) for Home & DIY accounts with 1K–10K followers in the InstME index.
Posts by Punt Road Wines average 47 likes and 1 comments.
Punt Road Wines posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Punt Road Wines's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Punt Road Wines is registered as a business account on Instagram.
Punt Road Wines is categorized as a home & diy and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,176 posts.
1,176
1
Posts / Week
0.67
Growth Score
15.4 / 100
ER Rank
8th
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Lifestyle
Engagement
0.02%
A sponsored post from Punt Road Wines is estimated at $22 to $40. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
