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Outreach This Creator For FreeFollowers
5.3K
Following
518
Total Posts
Engagement Rate
12.58%
Avg Likes
612
Avg Comments
Pretty & Smart Co. is a Beauty brand based in Canada, with 5.3K followers on Instagram. The account posts mainly around beauty and art topics. The account has published 37 posts, currently less than one post a week. Posts average 612 likes and 55 comments, an engagement rate of 12.58%.
Prettyandsmartco operates a Beauty account on Instagram, pairing 5.3K followers with 37 posts.
Prettyandsmartco records a 12.58% engagement rate, in the top quarter (median: 3.02%) for the 4,078 Beauty accounts with 1K–10K followers tracked in the InstME index.
The audience comments once per 11 likes on average, an unusually discussion-heavy audience.
Prettyandsmartco currently publishes less than one post per week.
InstME estimates 5% of Prettyandsmartco's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Estimated sponsored-post value
$74–$140
Based on 5.3K followers and a 12.58% engagement rate, a single sponsored post by Prettyandsmartco is worth an estimated $74–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Prettyandsmartco | Cohort median |
|---|---|---|
| Engagement rate | 12.58% | 3.02% |
| Average likes | 612 | 79 |
| Average comments | 55 | 9 |
| Posts per week | 0.42 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Prettyandsmartco | Cohort median |
|---|---|---|
| Engagement rate | 12.58% | 1.9% |
| Average likes | 612 | 58 |
| Average comments | 55 | 9 |
| Posts per week | 0.42 | 0.5 |
Median values from 53 Beauty accounts in Canada with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Pretty & Smart Co. is a beauty brand based in Canada on Instagram, with 5.3K followers.
Pretty & Smart Co. posts on Instagram as @prettyandsmartco.
Pretty & Smart Co. has 5,300 followers on Instagram (5.3K) as of Apr 24, 2026.
Pretty & Smart Co.'s engagement rate is 12.58%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.02%) for Beauty accounts with 1K–10K followers in the InstME index.
Posts by Pretty & Smart Co. average 612 likes and 55 comments.
Pretty & Smart Co. posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Pretty & Smart Co.'s followers are low-quality or inactive, giving an audience-quality score of 94/100.
Pretty & Smart Co. is registered as a business account on Instagram.
37
55
Posts / Week
0.42
Growth Score
100 / 100
ER Rank
Top 20%
Predominantly women · mostly 18–34
Typical for Beauty creators in Canada, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
10.7K
Engagement
0.59%
Pretty & Smart Co. is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 37 posts.
Pretty & Smart Co.'s profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Pretty & Smart Co. is estimated at $74 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.