👑🥔 potato queen👩🍳 michelin-trained chef📚 Sunday Times bestseller x4📧
Outreach This Creator For FreeFollowers
1.5M
Following
3.3K
Total Posts
Engagement Rate
6.71%
Avg Likes
97,722
Avg Comments
Poppy O’Toole is a verified Food creator based in United States, with 1.5M followers on Instagram. The account has published 1,720 posts, currently less than one post a week. Engagement runs at 6.71%, or about 97,722 likes and 1,075 comments per post.
Poppy_cooks's Instagram presence spans 1,720 posts and 1.5M followers, profiling it as a Food account.
Poppy_cooks has an engagement rate of 6.71%, which is in the top quarter (median: 0.98%) for Food accounts with over 1M followers, based on 352 accounts in the InstME index.
The audience comments once per 91 likes on average, an audience that mostly engages through likes.
Video posts average 1.5M views, reaching roughly 99% of Poppy_cooks's follower base per post.
Poppy_cooks keeps a posting cadence of less than one post per week.
Quality checks give Poppy_cooks 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Poppy_cooks follows only 3,257 accounts while being followed by 1.5M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$21,000–$39,000
Based on 1.5M followers and a 6.71% engagement rate, a single sponsored post by Poppy_cooks is worth an estimated $21,000–$39,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Poppy_cooks | Cohort median |
|---|---|---|
| Engagement rate | 6.71% | 0.98% |
| Average likes | 97,722 | 18,542 |
| Average comments | 1,075 | 332 |
| Posts per week | 0.09 | 0.78 |
Median values from 352 Food accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Poppy_cooks | Cohort median |
|---|---|---|
| Engagement rate | 6.71% | 1.29% |
| Average likes | 97,722 | 23,995 |
| Average comments | 1,075 | 480 |
| Posts per week | 0.09 | 0.43 |
Median values from 68 Food accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 8, 2026
Poppy O’Toole is a verified food creator based in United States on Instagram, with 1.5M followers.
Poppy O’Toole posts on Instagram as @poppy_cooks.
Poppy O’Toole has 1,500,000 followers on Instagram (1.5M) as of Apr 8, 2026.
Poppy O’Toole's engagement rate is 6.71%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.98%) for Food accounts with over 1M followers in the InstME index.
Posts by Poppy O’Toole average 97,722 likes and 1,075 comments.
Poppy O’Toole posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Poppy O’Toole's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Poppy O’Toole is registered as a creator account on Instagram and is verified.
Poppy O’Toole is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 1,720 posts.
1,720
1,075
Avg Views
1,487,368
Posts / Week
0.09
Growth Score
100 / 100
More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
1.66%
Poppy O’Toole's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Poppy O’Toole carries the blue verified badge on Instagram.
A sponsored post from Poppy O’Toole is estimated at $21,000 to $39,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
