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Outreach This Creator For FreeOn Instagram, Playstation is a verified Gaming brand with an audience of 32.6M. Playstation has shared 3,696 posts to date, currently around 1 post a week. Engagement runs at 0.19%, or about 61,039 likes and 780 comments per post.
Playstation operates a Gaming account on Instagram, pairing 32.6M followers with 3,696 posts.
Against 208 Gaming accounts with over 1M followers in the InstME index, Playstation's 0.19% engagement rate lands in the bottom quarter (median: 2.18%).
The like-to-comment split is roughly 78 to one, indicating an audience that mostly engages through likes.
Playstation keeps a posting cadence of about one post per week.
Quality checks give Playstation 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Playstation keeps its following list short (98) relative to 32.6M followers, as established creators and brands tend to.
Estimated sponsored-post value
$110,000–$210,000
Based on 32.6M followers and a 0.19% engagement rate, a single sponsored post by Playstation is worth an estimated $110,000–$210,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Playstation | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 2.18% |
| Average likes | 61,039 | 46,084 |
| Average comments | 780 | 515 |
| Posts per week | 1.07 | 0.82 |
Median values from 208 Gaming accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Playstation is a verified gaming brand on Instagram, with 32.6M followers.
Playstation has 32,557,105 followers on Instagram (32.6M) as of Apr 23, 2026.
Playstation's engagement rate is 0.19%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.18%) for Gaming accounts with over 1M followers in the InstME index.
Posts by Playstation average 61,039 likes and 780 comments.
Playstation posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Playstation's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Playstation is registered as a business account on Instagram and is verified.
Playstation is categorized as a gaming account in the InstME index, based on the profile's bio and Instagram category across 3,696 posts.
Yes. Playstation carries the blue verified badge on Instagram.
Total Posts
3,696
Avg Comments
780
Predominantly men · mostly 16–30
Typical for Gaming creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Gaming
Engagement
0.16%
A sponsored post from Playstation is estimated at $110,000 to $210,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
