Africa’s leading entertainment, lifestyle and hospitality network. etc..
Followers
59.3K
Following
101
Total Posts
Engagement Rate
0.06%
Avg Likes
30
Avg Comments
Play Network Africa runs a verified Lifestyle brand account with 59.3K followers on Instagram. Play Network Africa has shared 1,293 posts to date, currently less than one post a week. Typical posts draw 30 likes and 5 comments, putting engagement at 0.06%.
As a Lifestyle account, Playnetworkafr reaches 59.3K followers on Instagram across 1,293 published posts.
Playnetworkafr's 0.06% engagement rate is in the bottom quarter (median: 3.25%) among Lifestyle accounts with 10K–100K followers, measured across 1,602 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 6 likes, pointing to an unusually discussion-heavy audience.
Posting frequency for Playnetworkafr sits at less than one post per week.
The account follows just 101 others against 59.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$210–$390
Based on 59.3K followers and a 0.06% engagement rate, a single sponsored post by Playnetworkafr is worth an estimated $210–$390. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Playnetworkafr | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 3.25% |
| Average likes | 30 | 875 |
| Average comments | 5 | 33 |
| Posts per week | 0.48 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Play Network Africa is a verified lifestyle brand on Instagram, with 59.3K followers.
Play Network Africa posts on Instagram as @playnetworkafr.
Play Network Africa has 59,272 followers on Instagram (59.3K) as of Jul 10, 2026.
Play Network Africa's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Play Network Africa average 30 likes and 5 comments.
Play Network Africa posts less than once a week on average.
Play Network Africa is registered as a business account on Instagram and is verified.
Play Network Africa is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,293 posts.
1,293
5
Posts / Week
0.48
Growth Score
1.2 / 100
Follower Ratio
586.9×
175.1K
Engagement
0.02%
Yes. Play Network Africa carries the blue verified badge on Instagram.
A sponsored post from Play Network Africa is estimated at $210 to $390. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
