O ecossistema que vem transformando a creator economy brasileira. ⚡️ @play9 | @playground.ag l @playaction.studios |
Play9 Content Group is a Lifestyle creator. The account has built 2.8K followers on Instagram. Play9 Content Group has shared 61 posts to date, currently around 1 post a week. Typical posts draw 184 likes and 22 comments, putting engagement at 7.28%.
Counting 2.8K followers and 61 posts, Play9contentgroup sits in the InstME index as a Lifestyle account.
Compared with 1,730 other Lifestyle accounts with 1K–10K followers in the InstME index, Play9contentgroup's 7.28% engagement rate is above the median of 6.8%.
The comment-to-like ratio works out to one comment per 9 likes, pointing to an unusually discussion-heavy audience.
Lately Play9contentgroup has been publishing about one post per week.
With 2.8K followers but only 9 accounts followed back, Play9contentgroup shows the ratio of a well-established account.
Estimated sponsored-post value
$40–$73
Based on 2.8K followers and a 7.28% engagement rate, a single sponsored post by Play9contentgroup is worth an estimated $40–$73. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Play9contentgroup | Cohort median |
|---|---|---|
| Engagement rate | 7.28% | 6.8% |
| Average likes | 184 | 170 |
| Average comments | 22 | 16 |
| Posts per week | 1.06 | 0.22 |
Median values from 1,730 Lifestyle accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 31, 2026
Play9 Content Group is a lifestyle creator on Instagram, with 2.8K followers.
Play9 Content Group posts on Instagram as @play9contentgroup.
Play9 Content Group has 2,822 followers on Instagram (2.8K) as of Aug 31, 2026.
Play9 Content Group's engagement rate is 7.28%, calculated from average likes and comments per post relative to followers. That is above the median of 6.8% for Lifestyle accounts with 1K–10K followers in the InstME index.
Posts by Play9 Content Group average 184 likes and 22 comments.
Play9 Content Group posts about 1 time per week on average.
Play9 Content Group is registered as a creator account on Instagram.
Total Posts
61
Avg Comments
22
Followers
8.4K
Engagement
100%
Play9 Content Group is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 61 posts.
A sponsored post from Play9 Content Group is estimated at $40 to $73. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
