The official home of motorsport fans 🛞
Outreach This Creator For FreeFollowers
1.1M
Following
288
Total Posts
Engagement Rate
0.25%
Avg Likes
2,780
Avg Comments
Pirelli runs a verified Home & DIY brand account with 1.1M followers on Instagram. To date Pirelli has posted 6,727 times, currently around 9 posts a week. Posts average 2,780 likes and 21 comments, an engagement rate of 0.25%.
The Home & DIY account Pirelli_motorsport has posted 6,727 times on Instagram and drawn 1.1M followers.
Pirelli_motorsport's 0.25% engagement rate is below the median of 0.38% among Home & DIY accounts with over 1M followers, measured across 110 accounts in the InstME index.
One comment lands for every 134 likes, which reads as an audience that mostly engages through likes.
Recent posting activity averages about 9 posts per week, more than one per day.
Pirelli_motorsport's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
The account follows just 288 others against 1.1M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,900–$7,200
Based on 1.1M followers and a 0.25% engagement rate, a single sponsored post by Pirelli_motorsport is worth an estimated $3,900–$7,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Pirelli_motorsport | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 0.38% |
| Average likes | 2,780 | 13,700 |
| Average comments | 21 | 139 |
| Posts per week | 9.21 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Pirelli is a verified home & diy brand on Instagram, with 1.1M followers.
Pirelli posts on Instagram as @pirelli_motorsport.
Pirelli has 1,107,426 followers on Instagram (1.1M) as of Jul 15, 2026.
Pirelli's engagement rate is 0.25%, calculated from average likes and comments per post relative to followers. That is below the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Pirelli average 2,780 likes and 21 comments.
Pirelli posts about 9 times per week on average.
InstME's audience-quality analysis estimates about 0% of Pirelli's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Pirelli is registered as a business account on Instagram and is verified.
Pirelli is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 6,727 posts.
6,727
21
Posts / Week
9.21
Growth Score
5 / 100
Audience Score
100 / 100
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
1.66%
Yes. Pirelli carries the blue verified badge on Instagram.
A sponsored post from Pirelli is estimated at $3,900 to $7,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
