Pingo Doce is a verified Food brand, with 533K followers on Instagram. Pingo Doce has shared 3,320 posts to date, currently less than one post a week. Posts average 52,308 likes and 1,682 comments, an engagement rate of 10.13%.
With 533K followers across 3,320 posts, Pingodoce is one of the Food accounts tracked in the InstME index.
Against 1,551 Food accounts with 100K–1M followers in the InstME index, Pingodoce's 10.13% engagement rate lands in the top quarter (median: 0.74%).
At one comment per 31 likes, the ratio points to a healthy amount of conversation.
Over recent weeks, Pingodoce has published less than one post per week.
InstME estimates 0% of Pingodoce's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Pingodoce keeps its following list short (67) relative to 533K followers, as established creators and brands tend to.
Estimated sponsored-post value
$7,500–$14,000
Based on 533K followers and a 10.13% engagement rate, a single sponsored post by Pingodoce is worth an estimated $7,500–$14,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Pingodoce | Cohort median |
|---|---|---|
| Engagement rate | 10.13% | 0.74% |
| Average likes | 52,308 | 1,665 |
| Average comments | 1,682 | 54 |
| Posts per week | 0.97 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Pingo Doce is a verified food brand on Instagram, with 533K followers.
Pingo Doce posts on Instagram as @pingodoce.
Pingo Doce has 533,028 followers on Instagram (533K) as of Jul 13, 2026.
Pingo Doce's engagement rate is 10.13%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Pingo Doce average 52,308 likes and 1,682 comments.
Pingo Doce posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Pingo Doce's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
3,320
Avg Comments
1,682
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
50.17%
Pingo Doce is registered as a business account on Instagram and is verified.
Pingo Doce is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 3,320 posts.
Yes. Pingo Doce carries the blue verified badge on Instagram.
A sponsored post from Pingo Doce is estimated at $7,500 to $14,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
