Restaurant critic of the New York Times; sloppy with lighting; struggling with focus. .
Followers
101.2K
Following
619
Total Posts
Engagement Rate
1.41%
Avg Likes
1,372
Avg Comments
On Instagram, Pete Wells is a verified Food creator based in United States with an audience of 101.2K. Its posts sit across food and pets. To date Pete Wells has posted 484 times, currently less than one post a week. Posts average 1,372 likes and 52 comments, an engagement rate of 1.41%.
Pete_wells operates a Food account on Instagram, pairing 101.2K followers with 484 posts.
Pete_wells records a 1.41% engagement rate, above the median of 0.74% for the 1,551 Food accounts with 100K–1M followers tracked in the InstME index.
The like-to-comment split is roughly 26 to one, indicating a healthy amount of conversation.
Pete_wells currently publishes less than one post per week.
Pete_wells keeps its following list short (619) relative to 101.2K followers, as established creators and brands tend to.
Estimated sponsored-post value
$500–$930
Based on 101.2K followers and a 1.41% engagement rate, a single sponsored post by Pete_wells is worth an estimated $500–$930. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Pets
| Metric | Pete_wells | Cohort median |
|---|---|---|
| Engagement rate | 1.41% | 0.74% |
| Average likes | 1,372 | 1,665 |
| Average comments | 52 | 54 |
| Posts per week | 0.27 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Pete_wells | Cohort median |
|---|---|---|
| Engagement rate | 1.41% | 0.57% |
| Average likes | 1,372 | 1,175 |
| Average comments | 52 | 47 |
| Posts per week | 0.27 | 0.89 |
Median values from 292 Food accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Pete Wells is a verified food creator based in United States on Instagram, with 101.2K followers.
Pete Wells posts on Instagram as @pete_wells.
Pete Wells has 101,221 followers on Instagram (101.2K) as of Apr 23, 2026.
Pete Wells's engagement rate is 1.41%, calculated from average likes and comments per post relative to followers. That is above the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Pete Wells average 1,372 likes and 52 comments.
Pete Wells posts less than once a week on average.
Pete Wells is registered as a creator account on Instagram and is verified.
Pete Wells is categorized as a food and pets account in the InstME index, based on the profile's bio and Instagram category across 484 posts.
Pete Wells's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
484
52
Posts / Week
0.27
Growth Score
28.2 / 100
Follower Ratio
163.5×
Engagement
0.07%
Yes. Pete Wells carries the blue verified badge on Instagram.
A sponsored post from Pete Wells is estimated at $500 to $930. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
