@
Brand
Publishing your favorite books since 1935 📚 📖 Paperback joy from @vikingbooks 🐧 Discover more Penguin Originals @penguinlifeus and @openfieldbooks
linktr.ee/penguinbooksAudience
Browse top profilesFollowers
838.6K
Following
1.2K
Total Posts
Engagement & Performance
Engagement Rate
0.08%
Avg Likes
690
Avg Comments
What the numbers say about @penguinbooks
With 838.6K followers across 3,209 posts, @penguinbooks is one of the business accounts tracked in the InstME index.
A typical post by @penguinbooks collects about 690 likes and 17 comments — roughly one interaction for every 1,187 followers.
Followers leave about one comment for every 42 likes — a healthy amount of conversation.
@penguinbooks currently publishes about 8 posts per week — more than one per day.
The account follows just 1,234 others against 838.6K followers — a ratio typical of established creators and brands.
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Data last updated: Jul 10, 2026
How @penguinbooks's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @penguinbooks: (690 avg likes + 17 avg comments) ÷ 838,584 followers × 100 ≈ 0.08%.
Frequently asked questions about @penguinbooks
How many followers does @penguinbooks have?
@penguinbooks has 838,584 followers on Instagram (838.6K) as of Jul 10, 2026.
What is @penguinbooks's engagement rate?
@penguinbooks's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
How many likes does @penguinbooks average per post?
Posts by @penguinbooks average 690 likes and 17 comments.
How often does @penguinbooks post on Instagram?
@penguinbooks posts about 8 times per week on average.
Is @penguinbooks a business or creator account?
@penguinbooks is registered as a business account on Instagram and is verified.
