Artist in every form ✦ Singer/Songwriter · DJ Founder @beautybypayaljay 📍PHILLY
Outreach This Creator For FreeFollowers
19.7K
Following
4.2K
Total Posts
Engagement Rate
0.39%
Avg Likes
54
Avg Comments
PAYAL JAY is a Music brand, with 19.7K followers on Instagram. Content spans music and art. To date PAYAL JAY has posted 217 times, currently less than one post a week. Posts average 54 likes and 23 comments, an engagement rate of 0.39%.
On Instagram, Payaljay_ runs a Music account that has published 217 posts and gathered 19.7K followers.
For Music accounts with 10K–100K followers, Payaljay_'s 0.39% engagement rate is in the bottom quarter (median: 2.47%), a read from 17,051 accounts in the InstME index.
For roughly every 2 likes there is one comment, an unusually discussion-heavy audience.
Payaljay_ currently publishes less than one post per week.
Estimated sponsored-post value
$69–$130
Based on 19.7K followers and a 0.39% engagement rate, a single sponsored post by Payaljay_ is worth an estimated $69–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Art
| Metric | Payaljay_ | Cohort median |
|---|---|---|
| Engagement rate | 0.39% | 2.47% |
| Average likes | 54 | 535 |
| Average comments | 23 | 35 |
| Posts per week | 0.08 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
PAYAL JAY is a music brand on Instagram, with 19.7K followers.
PAYAL JAY posts on Instagram as @payaljay_.
PAYAL JAY has 19,676 followers on Instagram (19.7K) as of Jul 9, 2026.
PAYAL JAY's engagement rate is 0.39%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by PAYAL JAY average 54 likes and 23 comments.
PAYAL JAY posts less than once a week on average.
PAYAL JAY is registered as a business account on Instagram.
PAYAL JAY is categorized as a music and art account in the InstME index, based on the profile's bio and Instagram category across 217 posts.
A sponsored post from PAYAL JAY is estimated at $69 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
217
23
Posts / Week
0.08
Growth Score
7.8 / 100
Follower Ratio
4.7×
Engagement
0.24%
