Founder of @ParivieBeauty ✨
Followers
26.8M
Following
7.5K
Total Posts
Engagement Rate
0.16%
Avg Likes
41,381
Avg Comments
Paris Hilton is a verified Beauty brand on Instagram, tracked in the InstME index with 26.8M followers. Content spans beauty and business. The account has published 13,610 posts, currently around 3 posts a week. Engagement runs at 0.16%, or about 41,381 likes and 950 comments per post.
Parishilton has built an audience of 26.8M followers on Instagram over 13,610 posts as a Beauty account.
Among 361 Beauty accounts with over 1M followers in the InstME index, Parishilton's 0.16% engagement rate comes in below the median of 0.32%.
The comment-to-like ratio works out to one comment per 44 likes, pointing to a healthy amount of conversation.
Parishilton's videos average 160.2K views per post.
Parishilton maintains a rhythm of about 3 posts per week.
The account follows just 7,476 others against 26.8M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$94,000–$170,000
Based on 26.8M followers and a 0.16% engagement rate, a single sponsored post by Parishilton is worth an estimated $94,000–$170,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Business
| Metric | Parishilton | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.32% |
| Average likes | 41,381 | 6,917 |
| Average comments | 950 | 196 |
| Posts per week | 2.63 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Paris Hilton is a verified beauty brand on Instagram, with 26.8M followers.
Paris Hilton posts on Instagram as @parishilton.
Paris Hilton has 26,769,665 followers on Instagram (26.8M) as of Apr 5, 2026.
Paris Hilton's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by Paris Hilton average 41,381 likes and 950 comments.
Paris Hilton posts about 3 times per week on average.
Paris Hilton is registered as a business account on Instagram and is verified.
Paris Hilton is categorized as a beauty and business account in the InstME index, based on the profile's bio and Instagram category across 13,610 posts.
Yes. Paris Hilton carries the blue verified badge on Instagram.
13,610
950
Avg Views
160,222
Posts / Week
2.63
Growth Score
3.2 / 100
29.5M
Engagement
0.55%
A sponsored post from Paris Hilton is estimated at $94,000 to $170,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
