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Outreach This Creator For FreeOwen Cook runs a Food brand account with 221.9K followers on Instagram. The account has published 2,011 posts, currently around 5 posts a week. Posts average 1,372 likes and 98 comments, an engagement rate of 0.66%.
The Food account Owencook has posted 2,011 times on Instagram and drawn 221.9K followers.
Among 1,551 Food accounts with 100K–1M followers in the InstME index, Owencook's 0.66% engagement rate comes in below the median of 0.74%.
Roughly one in 14 likes comes with a comment, an unusually discussion-heavy audience.
Video posts from Owencook average 64.2K views, about 29% follower reach per post.
Owencook maintains a rhythm of about 5 posts per week.
The account follows just 1,427 others against 221.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$780–$1,400
Based on 221.9K followers and a 0.66% engagement rate, a single sponsored post by Owencook is worth an estimated $780–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Owencook | Cohort median |
|---|---|---|
| Engagement rate | 0.66% | 0.74% |
| Average likes | 1,372 | 1,665 |
| Average comments | 98 | 54 |
| Posts per week | 4.74 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Oct 1, 2026
Owen Cook is a food brand on Instagram, with 221.9K followers.
Owen Cook posts on Instagram as @owencook.
Owen Cook has 221,906 followers on Instagram (221.9K) as of Oct 1, 2026.
Owen Cook's engagement rate is 0.66%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Owen Cook average 1,372 likes and 98 comments.
Owen Cook posts about 5 times per week on average.
Owen Cook is registered as a business account on Instagram.
Owen Cook is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 2,011 posts.
A sponsored post from Owen Cook is estimated at $780 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
2,011
Avg Comments
98
651.3K
Engagement
0.1%
