Ópticas Lux runs a verified Beauty brand account with 30.9K followers on Instagram. The account posts mainly around beauty and health topics. The account has published 1,388 posts, currently around 6 posts a week. Typical posts draw 107 likes and 5 comments, putting engagement at 0.36%.
Opticas_lux is a Beauty account whose 1,388 posts have grown a following of 30.9K on Instagram.
Benchmarked against 5,414 Beauty accounts with 10K–100K followers, Opticas_lux posts a 0.36% engagement rate that is below the median of 0.57%.
The comment-to-like ratio works out to one comment per 21 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 6 posts per week.
With 30.9K followers but only 42 accounts followed back, Opticas_lux shows the ratio of a well-established account.
Estimated sponsored-post value
$110–$200
Based on 30.9K followers and a 0.36% engagement rate, a single sponsored post by Opticas_lux is worth an estimated $110–$200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Opticas_lux | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 0.57% |
| Average likes | 107 | 134 |
| Average comments | 5 | 12 |
| Posts per week | 5.92 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Ópticas Lux is a verified beauty brand on Instagram, with 30.9K followers.
Ópticas Lux posts on Instagram as @opticas_lux.
Ópticas Lux has 30,876 followers on Instagram (30.9K) as of Jul 12, 2026.
Ópticas Lux's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Ópticas Lux average 107 likes and 5 comments.
Ópticas Lux posts about 6 times per week on average.
Ópticas Lux is registered as a business account on Instagram and is verified.
Ópticas Lux is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 1,388 posts.
Total Posts
1,388
Avg Comments
5
Engagement
0.56%
Yes. Ópticas Lux carries the blue verified badge on Instagram.
A sponsored post from Ópticas Lux is estimated at $110 to $200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.