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Followers
153.9K
Following
1.8K
Total Posts
Engagement Rate
1.55%
Avg Likes
2,355
Avg Comments
WILLY | GoodDog is a verified Pets brand on Instagram based in United States, tracked in the InstME index with 153.9K followers. Its posts sit across pets and lifestyle. The account has published 2,094 posts, currently around 11 posts a week. Posts average 2,355 likes and 33 comments, an engagement rate of 1.55%.
As a Pets account, Officialwillygooddog reaches 153.9K followers on Instagram across 2,094 published posts.
Officialwillygooddog's 1.55% engagement rate is above the median of 1.06% among Pets accounts with 100K–1M followers, measured across 694 accounts in the InstME index.
Comments arrive at about one per 71 likes, a sign of an audience that mostly engages through likes.
Officialwillygooddog's videos average 11.1K views per post.
Officialwillygooddog's output runs to about 11 posts per week, more than one per day.
On audience quality, Officialwillygooddog lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$840–$1,600
Based on 153.9K followers and a 1.55% engagement rate, a single sponsored post by Officialwillygooddog is worth an estimated $840–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Officialwillygooddog | Cohort median |
|---|---|---|
| Engagement rate | 1.55% | 1.06% |
| Average likes | 2,355 | 2,332 |
| Average comments | 33 | 55 |
| Posts per week | 11.35 | 0.87 |
Median values from 694 Pets accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Officialwillygooddog | Cohort median |
|---|---|---|
| Engagement rate | 1.55% | 0.87% |
| Average likes | 2,355 | 1,856 |
| Average comments | 33 | 48 |
| Posts per week | 11.35 | 1.33 |
Median values from 165 Pets accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 26, 2026
WILLY | GoodDog is a verified pets brand based in United States on Instagram, with 153.9K followers.
WILLY | GoodDog posts on Instagram as @officialwillygooddog.
WILLY | GoodDog has 153,920 followers on Instagram (153.9K) as of Mar 26, 2026.
WILLY | GoodDog's engagement rate is 1.55%, calculated from average likes and comments per post relative to followers. That is above the median of 1.06% for Pets accounts with 100K–1M followers in the InstME index.
Posts by WILLY | GoodDog average 2,355 likes and 33 comments.
WILLY | GoodDog posts about 11 times per week on average.
InstME's audience-quality analysis estimates about 0% of WILLY | GoodDog's followers are low-quality or inactive, giving an audience-quality score of 100/100.
WILLY | GoodDog is registered as a business account on Instagram and is verified.
WILLY | GoodDog is categorized as a pets and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 2,094 posts.
2,094
33
Avg Views
11,067
Posts / Week
11.35
Growth Score
31 / 100
Predominantly women · mostly 18–34
Typical for Pets creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Pets
Secondary: Lifestyle
Engagement
10.45%
WILLY | GoodDog's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. WILLY | GoodDog carries the blue verified badge on Instagram.
A sponsored post from WILLY | GoodDog is estimated at $840 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.