The names to know in culture, beauty, cuisine and more. We feature only the best of NYC. Tag #nyccityguide 📧
Outreach This Creator For FreeNYC Official City Guide is a Beauty creator based in United States. The account has built 17.6K followers on Instagram. The account posts mainly around beauty and travel topics. The account has published 247 posts.
The Beauty account Nyccityguide has posted 247 times on Instagram and drawn 17.6K followers.
Nyccityguide's 1.94% engagement rate is above the median of 0.57% among Beauty accounts with 10K–100K followers, measured across 5,414 accounts in the InstME index.
Nyccityguide comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$120–$220
Based on 17.6K followers and a 1.94% engagement rate, a single sponsored post by Nyccityguide is worth an estimated $120–$220. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
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Last reviewed: Apr 2, 2026
NYC Official City Guide is a beauty creator based in United States on Instagram, with 17.6K followers.
NYC Official City Guide posts on Instagram as @nyccityguide.
NYC Official City Guide has 17,640 followers on Instagram (17.6K) as of Apr 2, 2026.
NYC Official City Guide's engagement rate is 1.94%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
InstME's audience-quality analysis estimates about 5% of NYC Official City Guide's followers are low-quality or inactive, giving an audience-quality score of 94/100.
NYC Official City Guide is registered as a creator account on Instagram.
NYC Official City Guide is categorized as a beauty and travel account in the InstME index, based on the profile's bio and Instagram category across 247 posts.
NYC Official City Guide's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
247
ER Rank
Top 47%
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Travel
Engagement
0.19%
A sponsored post from NYC Official City Guide is estimated at $120 to $220. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
