Widest variety of shoes & accessories. Use to be featured! Follow us on TikTok! Shop here ⤵
Followers
128.2K
Following
376
Total Posts
Engagement Rate
0.16%
Avg Likes
189
Avg Comments
Novus is a verified Shopping & retail brand based in United States, with 128.2K followers on Instagram. The account has published 4,437 posts, currently around 8 posts a week. Typical posts draw 189 likes and 10 comments, putting engagement at 0.16%.
Novushoes shows up in the InstME index as a Shopping & retail account, 128.2K followers, 4,437 posts.
Typical engagement for Novushoes runs to 189 likes and 10 comments a post, one interaction per 642 followers.
The audience comments once per 18 likes on average, an unusually discussion-heavy audience.
Over recent weeks, Novushoes has published about 8 posts per week, more than one per day.
Novushoes follows only 376 accounts while being followed by 128.2K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$450–$830
Based on 128.2K followers and a 0.16% engagement rate, a single sponsored post by Novushoes is worth an estimated $450–$830. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Novushoes | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.25% |
| Average likes | 189 | 2,985 |
| Average comments | 10 | 73 |
| Posts per week | 7.64 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Novushoes | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.86% |
| Average likes | 189 | 2,003 |
| Average comments | 10 | 56 |
| Posts per week | 7.64 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Novus is a verified shopping & retail brand based in United States on Instagram, with 128.2K followers.
Novus posts on Instagram as @novushoes.
Novus has 128,218 followers on Instagram (128.2K) as of Jul 12, 2026.
Novus's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers.
Posts by Novus average 189 likes and 10 comments.
Novus posts about 8 times per week on average.
Novus is registered as a business account on Instagram and is verified.
Novus is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 4,437 posts.
Novus's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Novus carries the blue verified badge on Instagram.
4,437
10
Posts / Week
7.64
Growth Score
3.2 / 100
Follower Ratio
341.0×
Engagement
0.02%
A sponsored post from Novus is estimated at $450 to $830. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
