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14.5K
Following
2.9K
Total Posts
Engagement Rate
0.49%
Avg Likes
67
Avg Comments
NIYABEAUTY runs a Beauty brand account based in Nigeria with 14.5K followers on Instagram. The account posts mainly around beauty and tech topics. The account has published 3,092 posts, currently around 8 posts a week. Posts average 67 likes and 5 comments, an engagement rate of 0.49%.
Niyabeautyplus is a Beauty account on Instagram with 14.5K followers and 3,092 published posts.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Niyabeautyplus's 0.49% engagement rate is below the median of 0.57%.
One comment lands for every 13 likes, which reads as an unusually discussion-heavy audience.
Niyabeautyplus's output runs to about 8 posts per week, more than one per day.
Estimated sponsored-post value
$51–$94
Based on 14.5K followers and a 0.49% engagement rate, a single sponsored post by Niyabeautyplus is worth an estimated $51–$94. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Nigeria, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Niyabeautyplus | Cohort median |
|---|---|---|
| Engagement rate | 0.49% | 0.57% |
| Average likes | 67 | 134 |
| Average comments | 5 | 12 |
| Posts per week | 8.24 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Niyabeautyplus | Cohort median |
|---|---|---|
| Engagement rate | 0.49% | 0.89% |
| Average likes | 67 | 214 |
| Average comments | 5 | 17 |
| Posts per week | 8.24 | 0.22 |
Median values from 171 Beauty accounts in Nigeria with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
NIYABEAUTY is a beauty brand based in Nigeria on Instagram, with 14.5K followers.
NIYABEAUTY posts on Instagram as @niyabeautyplus.
NIYABEAUTY has 14,534 followers on Instagram (14.5K) as of Jul 9, 2026.
NIYABEAUTY's engagement rate is 0.49%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by NIYABEAUTY average 67 likes and 5 comments.
NIYABEAUTY posts about 8 times per week on average.
NIYABEAUTY is registered as a business account on Instagram.
NIYABEAUTY is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 3,092 posts.
NIYABEAUTY's profile places the account in Nigeria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
3,092
5
Posts / Week
8.24
Growth Score
9.8 / 100
Follower Ratio
5.0×
Engagement
0.1%
A sponsored post from NIYABEAUTY is estimated at $51 to $94. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
