Official account of the critically acclaimed singer, songwriter, @haircutonehundred frontman 🎶
Followers
21.9K
Following
1.9K
Total Posts
Engagement Rate
4.88%
Avg Likes
1,033
Avg Comments
Nick Heyward is a verified Music brand on Instagram, tracked in the InstME index with 21.9K followers. Its posts sit across music and beauty. To date Nick Heyward has posted 3,464 times, currently around 3 posts a week. Engagement runs at 4.88%, or about 1,033 likes and 36 comments per post.
As a Music account, Nickheyward reaches 21.9K followers on Instagram across 3,464 published posts.
Nickheyward's 4.88% engagement rate is above the median of 2.47% among Music accounts with 10K–100K followers, measured across 17,051 accounts in the InstME index.
Comments arrive at about one per 29 likes, a sign of a healthy amount of conversation.
Nickheyward's output runs to about 3 posts per week.
Estimated sponsored-post value
$310–$570
Based on 21.9K followers and a 4.88% engagement rate, a single sponsored post by Nickheyward is worth an estimated $310–$570. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Beauty
| Metric | Nickheyward | Cohort median |
|---|---|---|
| Engagement rate | 4.88% | 2.47% |
| Average likes | 1,033 | 535 |
| Average comments | 36 | 35 |
| Posts per week | 2.73 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Nick Heyward is a verified music brand on Instagram, with 21.9K followers.
Nick Heyward posts on Instagram as @nickheyward.
Nick Heyward has 21,882 followers on Instagram (21.9K) as of Jul 16, 2026.
Nick Heyward's engagement rate is 4.88%, calculated from average likes and comments per post relative to followers. That is above the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by Nick Heyward average 1,033 likes and 36 comments.
Nick Heyward posts about 3 times per week on average.
Nick Heyward is registered as a business account on Instagram and is verified.
Nick Heyward is categorized as a music and beauty account in the InstME index, based on the profile's bio and Instagram category across 3,464 posts.
Yes. Nick Heyward carries the blue verified badge on Instagram.
3,464
36
Posts / Week
2.73
Growth Score
97.6 / 100
Follower Ratio
11.5×
Engagement
6.6%
A sponsored post from Nick Heyward is estimated at $310 to $570. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
