On Instagram, Navbharat Times Online is a verified Travel brand based in India with an audience of 405.6K. Navbharat Times Online has shared 72,778 posts to date, currently around 84 posts a week. Engagement runs at 0.01%, or about 34 likes and 1 comments per post.
Tracked in the InstME index, Nbt_news is a Travel account with 405.6K followers and a back catalogue of 72,778 posts.
Against 977 Travel accounts with 100K–1M followers in the InstME index, Nbt_news's 0.01% engagement rate lands in the bottom quarter (median: 0.92%).
The audience comments once per 37 likes on average, a healthy amount of conversation.
Video posts from Nbt_news average 3.3K views.
Nbt_news keeps a posting cadence of about 84 posts per week, more than one per day.
Nbt_news keeps its following list short (3) relative to 405.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,400–$2,600
Based on 405.6K followers and a 0.01% engagement rate, a single sponsored post by Nbt_news is worth an estimated $1,400–$2,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Nbt_news | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.92% |
| Average likes | 34 | 1,974 |
| Average comments | 1 | 53 |
| Posts per week | 84 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nbt_news | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1.49% |
| Average likes | 34 | 3,406 |
| Average comments | 1 | 60 |
| Posts per week | 84 | 0.75 |
Median values from 545 accounts in India with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Navbharat Times Online is a verified travel brand based in India on Instagram, with 405.6K followers.
Navbharat Times Online posts on Instagram as @nbt_news.
Navbharat Times Online has 405,621 followers on Instagram (405.6K) as of Jul 15, 2026.
Navbharat Times Online's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.92%) for Travel accounts with 100K–1M followers in the InstME index.
Posts by Navbharat Times Online average 34 likes and 1 comments.
Navbharat Times Online posts about 84 times per week on average.
Navbharat Times Online is registered as a business account on Instagram and is verified.
An Official Page of NBT Online, A Times Internet Product. A One-stop Destination for latest News.
Total Posts
72,778
Avg Comments
1
Engagement
13.76%
Navbharat Times Online is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 72,778 posts.
Navbharat Times Online's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Navbharat Times Online carries the blue verified badge on Instagram.
A sponsored post from Navbharat Times Online is estimated at $1,400 to $2,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
