@NBA’s global social responsibility program 🤝 🇺🇸 ♻️ 🏀
Followers
499K
Following
895
Total Posts
Engagement Rate
7.18%
Avg Likes
35,670
Avg Comments
NBA Cares is a verified business account on Instagram based in United States, tracked in the InstME index with 499K followers. The account has published 5,146 posts, currently around 2 posts a week. Posts average 35,670 likes and 139 comments, an engagement rate of 7.18%.
Nbacares is a business account whose 5,146 posts have grown a following of 499K on Instagram.
Nbacares's average post pulls 35,670 likes and 139 comments, roughly one interaction per 14 followers.
Roughly one in 256 likes comes with a comment, an audience that mostly engages through likes.
Nbacares's output runs to about one post per week.
With 499K followers but only 895 accounts followed back, Nbacares shows the ratio of a well-established account.
Estimated sponsored-post value
$7,000–$13,000
Based on 499K followers and a 7.18% engagement rate, a single sponsored post by Nbacares is worth an estimated $7,000–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Nbacares | Cohort median |
|---|---|---|
| Engagement rate | 7.18% | 1.25% |
| Average likes | 35,670 | 2,985 |
| Average comments | 139 | 73 |
| Posts per week | 1.69 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nbacares | Cohort median |
|---|---|---|
| Engagement rate | 7.18% | 0.86% |
| Average likes | 35,670 | 2,003 |
| Average comments | 139 | 56 |
| Posts per week | 1.69 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
NBA Cares is a verified Instagram brand based in United States on Instagram, with 499K followers.
NBA Cares posts on Instagram as @nbacares.
NBA Cares has 498,989 followers on Instagram (499K) as of Jul 11, 2026.
NBA Cares's engagement rate is 7.18%, calculated from average likes and comments per post relative to followers.
Posts by NBA Cares average 35,670 likes and 139 comments.
NBA Cares posts about 2 times per week on average.
NBA Cares is registered as a business account on Instagram and is verified.
NBA Cares's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. NBA Cares carries the blue verified badge on Instagram.
A sponsored post from NBA Cares is estimated at $7,000 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
5,146
139
Posts / Week
1.69
Growth Score
100 / 100
Follower Ratio
557.5×
Engagement
0.11%