🎭 On Stage on the South Bank 💻 Online with National Theatre at Home 🍿 In Cinemas with National Theatre Live
Followers
1.4M
Following
1.2K
Total Posts
Engagement Rate
0.34%
Avg Likes
4,561
Avg Comments
National Theatre runs a verified Home & DIY brand account with 1.4M followers on Instagram. The account has published 5,830 posts, currently around 1 post a week. Typical posts draw 4,561 likes and 29 comments, putting engagement at 0.34%.
Nationaltheatre is a Home & DIY account whose 5,830 posts have grown a following of 1.4M on Instagram.
Benchmarked against 110 Home & DIY accounts with over 1M followers, Nationaltheatre posts a 0.34% engagement rate that is below the median of 0.38%.
Roughly one in 158 likes comes with a comment, an audience that mostly engages through likes.
Nationaltheatre maintains a rhythm of about one post per week.
Audience-quality analysis puts Nationaltheatre at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
With 1.4M followers but only 1,150 accounts followed back, Nationaltheatre shows the ratio of a well-established account.
Estimated sponsored-post value
$4,800–$8,900
Based on 1.4M followers and a 0.34% engagement rate, a single sponsored post by Nationaltheatre is worth an estimated $4,800–$8,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Nationaltheatre | Cohort median |
|---|---|---|
| Engagement rate | 0.34% | 0.38% |
| Average likes | 4,561 | 13,700 |
| Average comments | 29 | 139 |
| Posts per week | 1.17 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
National Theatre is a verified home & diy brand on Instagram, with 1.4M followers.
National Theatre posts on Instagram as @nationaltheatre.
National Theatre has 1,367,987 followers on Instagram (1.4M) as of Jul 16, 2026.
National Theatre's engagement rate is 0.34%, calculated from average likes and comments per post relative to followers. That is below the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by National Theatre average 4,561 likes and 29 comments.
National Theatre posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of National Theatre's followers are low-quality or inactive, giving an audience-quality score of 100/100.
National Theatre is registered as a business account on Instagram and is verified.
National Theatre is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 5,830 posts.
5,830
29
Posts / Week
1.17
Growth Score
6.8 / 100
Audience Score
100 / 100
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0%
Yes. National Theatre carries the blue verified badge on Instagram.
A sponsored post from National Theatre is estimated at $4,800 to $8,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
