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Nappy Roots runs a verified Music brand account with 45.3K followers on Instagram. Nappy Roots has shared 3,085 posts to date, currently around 1 post a week. Typical posts draw 1,032 likes and 45 comments, putting engagement at 2.38%.
Nappyroots is a Music account on Instagram with 45.3K followers and 3,085 published posts.
Compared with 17,051 other Music accounts with 10K–100K followers in the InstME index, Nappyroots's 2.38% engagement rate is in line with the median of 2.47%.
One comment lands for every 23 likes, which reads as a healthy amount of conversation.
Nappyroots's output runs to about one post per week.
Estimated sponsored-post value
$380–$700
Based on 45.3K followers and a 2.38% engagement rate, a single sponsored post by Nappyroots is worth an estimated $380–$700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Nappyroots | Cohort median |
|---|---|---|
| Engagement rate | 2.38% | 2.47% |
| Average likes | 1,032 | 535 |
| Average comments | 45 | 35 |
| Posts per week | 1.47 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Nappy Roots is a verified music brand on Instagram, with 45.3K followers.
Nappy Roots posts on Instagram as @nappyroots.
Nappy Roots has 45,281 followers on Instagram (45.3K) as of Jul 16, 2026.
Nappy Roots's engagement rate is 2.38%, calculated from average likes and comments per post relative to followers. That is in line with the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by Nappy Roots average 1,032 likes and 45 comments.
Nappy Roots posts about 1 time per week on average.
Nappy Roots is registered as a business account on Instagram and is verified.
Nappy Roots is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 3,085 posts.
Yes. Nappy Roots carries the blue verified badge on Instagram.
Total Posts
3,085
Avg Comments
45
Engagement
3.03%
A sponsored post from Nappy Roots is estimated at $380 to $700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
