MUA & Educator 🇰🇷 Certified Clean Bride • Timeless Beauty • HD Airbrush With my team → @thelaneteam 📍 Sub & travel ✨ Bookings & classes ↓
Followers
166.6K
Following
3K
Total Posts
Engagement Rate
3.1%
Avg Likes
5,135
Avg Comments
On Instagram, Naomi lane is a verified Beauty brand based in South Korea with an audience of 166.6K. The account posts mainly around beauty and travel topics. The account has published 1,195 posts, currently less than one post a week. Posts average 5,135 likes and 27 comments, an engagement rate of 3.1%.
Naomilane_makeup shows up in the InstME index as a Beauty account, 166.6K followers, 1,195 posts.
Naomilane_makeup has an engagement rate of 3.1%, which is in the top quarter (median: 0.47%) for Beauty accounts with 100K–1M followers, based on 1,553 accounts in the InstME index.
At one comment per 192 likes, the ratio points to an audience that mostly engages through likes.
Naomilane_makeup keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$1,800–$3,400
Based on 166.6K followers and a 3.1% engagement rate, a single sponsored post by Naomilane_makeup is worth an estimated $1,800–$3,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in South Korea, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Travel
| Metric | Naomilane_makeup | Cohort median |
|---|---|---|
| Engagement rate | 3.1% | 0.47% |
| Average likes | 5,135 | 1,059 |
| Average comments | 27 | 46 |
| Posts per week | 0.33 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Naomilane_makeup | Cohort median |
|---|---|---|
| Engagement rate | 3.1% | 0.53% |
| Average likes | 5,135 | 949 |
| Average comments | 27 | 57 |
| Posts per week | 0.33 | 3.01 |
Median values from 32 Beauty accounts in South Korea with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Naomi lane is a verified beauty brand based in South Korea on Instagram, with 166.6K followers.
Naomi lane posts on Instagram as @naomilane_makeup.
Naomi lane has 166,551 followers on Instagram (166.6K) as of Jul 11, 2026.
Naomi lane's engagement rate is 3.1%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Naomi lane average 5,135 likes and 27 comments.
Naomi lane posts less than once a week on average.
Naomi lane is registered as a business account on Instagram and is verified.
Naomi lane is categorized as a beauty and travel account in the InstME index, based on the profile's bio and Instagram category across 1,195 posts.
Naomi lane's profile places the account in South Korea. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,195
27
Posts / Week
0.33
Growth Score
62 / 100
Follower Ratio
55.2×
Engagement
1.59%
Yes. Naomi lane carries the blue verified badge on Instagram.
A sponsored post from Naomi lane is estimated at $1,800 to $3,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
