@mustdocanada
Explore Travel Creators🇨🇦 Do Canada right with @matthewgbailey & @karlagbailey 📍Travel guides, family travel, tips & hidden gems 👇 Join 100k+ on YouTube + Newsletter
Outreach This Creator For FreeFollowers
27.5K
Following
566
Total Posts
Engagement Rate
0.57%
Avg Likes
107
Avg Comments
Reaching 27.5K followers on Instagram, Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers is a Travel brand based in Canada. Its posts sit across travel and parenting. Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers has shared 1,597 posts to date, currently less than one post a week. Typical posts draw 107 likes and 50 comments, putting engagement at 0.57%.
Tracked in the InstME index, Mustdocanada is a Travel account with 27.5K followers and a back catalogue of 1,597 posts.
Mustdocanada records a 0.57% engagement rate, below the median of 1.02% for the 2,887 Travel accounts with 10K–100K followers tracked in the InstME index.
At one comment per 2 likes, the ratio points to an unusually discussion-heavy audience.
Video posts from Mustdocanada average 1.2K views.
Mustdocanada's recent cadence works out to less than one post per week.
Mustdocanada scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$96–$180
Based on 27.5K followers and a 0.57% engagement rate, a single sponsored post by Mustdocanada is worth an estimated $96–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mustdocanada | Cohort median |
|---|---|---|
| Engagement rate | 0.57% | 1.02% |
| Average likes | 107 | 250 |
| Average comments | 50 | 14 |
| Posts per week | 0.07 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mustdocanada | Cohort median |
|---|---|---|
| Engagement rate | 0.57% | 1.62% |
| Average likes | 107 | 563 |
| Average comments | 50 | 43 |
| Posts per week | 0.07 | 0.25 |
Median values from 43 Travel accounts in Canada with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 29, 2026
Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers is a travel brand based in Canada on Instagram, with 27.5K followers.
Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers posts on Instagram as @mustdocanada.
Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers has 27,511 followers on Instagram (27.5K) as of Mar 29, 2026.
Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers's engagement rate is 0.57%, calculated from average likes and comments per post relative to followers. That is below the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers average 107 likes and 50 comments.
Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers's followers are low-quality or inactive, giving an audience-quality score of 94/100.
1,597
50
Avg Views
1,217
Posts / Week
0.07
Growth Score
11.4 / 100
More women than men · mostly 25–44
Typical for Travel creators in Canada, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Parenting
35.8K
Engagement
0.26%
Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers is registered as a business account on Instagram.
Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers is categorized as a travel and parenting account in the InstME index, based on the profile's bio and Instagram category across 1,597 posts.
Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers's profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Must Do Canada 🇨🇦 Award-Winning Bloggers & YouTubers is estimated at $96 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
