@mustbefamily_ Bookings: ‘Words to Live By’ my debut album out September 18th⬇️
Mustbejohn is a verified Music creator. The account has built 9.2K followers on Instagram. The account posts mainly around music and parenting topics. To date Mustbejohn has posted 85 times, currently around 1 post a week. Posts average 352 likes and 30 comments, an engagement rate of 4.14%.
Counting 9.2K followers and 85 posts, Mustbejohn sits in the InstME index as a Music account.
Compared with 33,328 other Music accounts with 1K–10K followers in the InstME index, Mustbejohn's 4.14% engagement rate is below the median of 5.45%.
Followers weigh in with a comment about every 12 likes, an unusually discussion-heavy audience.
Lately Mustbejohn has been publishing about one post per week.
Estimated sponsored-post value
$130–$240
Based on 9.2K followers and a 4.14% engagement rate, a single sponsored post by Mustbejohn is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Parenting
| Metric | Mustbejohn | Cohort median |
|---|---|---|
| Engagement rate | 4.14% | 5.45% |
| Average likes | 352 | 136 |
| Average comments | 30 | 15 |
| Posts per week | 1.39 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 12, 2026
Mustbejohn is a verified music creator on Instagram, with 9.2K followers.
Mustbejohn has 9,230 followers on Instagram (9.2K) as of Jul 12, 2026.
Mustbejohn's engagement rate is 4.14%, calculated from average likes and comments per post relative to followers. That is below the median of 5.45% for Music accounts with 1K–10K followers in the InstME index.
Posts by Mustbejohn average 352 likes and 30 comments.
Mustbejohn posts about 1 time per week on average.
Mustbejohn is registered as a creator account on Instagram and is verified.
Mustbejohn is categorized as a music and parenting account in the InstME index, based on the profile's bio and Instagram category across 85 posts.
Yes. Mustbejohn carries the blue verified badge on Instagram.
A sponsored post from Mustbejohn is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
30
Engagement
4.14%
