Award-Winning New World Gin, American Whiskey & Gluten-Free Vodka | Made in USA Matthew Alper & @waltongogginsbonafide 21+ #MakeItMulholland
Outreach This Creator For FreeFollowers
17.9K
Following
2.9K
Total Posts
Engagement Rate
0.06%
Avg Likes
6
Avg Comments
On Instagram, Mulholland Spirits is a Wine/spirits brand based in United States with an audience of 17.9K. To date Mulholland Spirits has posted 418 times, currently less than one post a week. Posts average 6 likes and 5 comments, an engagement rate of 0.06%.
Mulholland.spirits operates a Wine/spirits account on Instagram, pairing 17.9K followers with 418 posts.
For accounts with 10K–100K followers, Mulholland.spirits's 0.06% engagement rate reads as in the bottom 6% in the InstME index.
In recent weeks Mulholland.spirits has kept to less than one post per week.
Mulholland.spirits scores 58/100 on InstME's audience-quality checks, with about 35% of followers flagged low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$63–$120
Based on 17.9K followers and a 0.06% engagement rate, a single sponsored post by Mulholland.spirits is worth an estimated $63–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~35% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Wine/spirits
| Metric | Mulholland.spirits | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 1.45% |
| Average likes | 6 | 339 |
| Average comments | 5 | 18 |
| Posts per week | 0.08 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mulholland.spirits | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.9% |
| Average likes | 6 | 193 |
| Average comments | 5 | 10 |
| Posts per week | 0.08 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Mulholland Spirits is a wine/spirits brand based in United States on Instagram, with 17.9K followers.
Mulholland Spirits posts on Instagram as @mulholland.spirits.
Mulholland Spirits has 17,891 followers on Instagram (17.9K) as of Apr 24, 2026.
Mulholland Spirits's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers.
Posts by Mulholland Spirits average 6 likes and 5 comments.
Mulholland Spirits posts less than once a week on average.
InstME's audience-quality analysis estimates about 35% of Mulholland Spirits's followers are low-quality or inactive, giving an audience-quality score of 58/100.
Mulholland Spirits is registered as a business account on Instagram.
Mulholland Spirits is categorized as a wine/spirits account in the InstME index, based on the profile's bio and Instagram category across 418 posts.
418
5
Posts / Week
0.08
Growth Score
1.2 / 100
ER Rank
6th
Engagement
3.04%
Mulholland Spirits's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Mulholland Spirits is estimated at $63 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
