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Outreach This Creator For FreeFollowers
11.6K
Following
535
Total Posts
Engagement Rate
3.54%
Avg Likes
373
Avg Comments
Mountain Boy is a Music brand on Instagram based in New Zealand, tracked in the InstME index with 11.6K followers. Content spans music and tech. The account has published 192 posts, currently less than one post a week. Posts average 373 likes and 40 comments, an engagement rate of 3.54%.
As a Music account, Mtboyo_ reaches 11.6K followers on Instagram across 192 published posts.
Mtboyo_'s 3.54% engagement rate is above the median of 2.47% among Music accounts with 10Kโ100K followers, measured across 17,051 accounts in the InstME index.
Comments arrive at about one per 9 likes, a sign of an unusually discussion-heavy audience.
Mtboyo_ maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$140โ$270
Based on 11.6K followers and a 3.54% engagement rate, a single sponsored post by Mtboyo_ is worth an estimated $140โ$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women ยท mostly 16โ30
Typical for Music creators in New Zealand, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Tech
| Metric | Mtboyo_ | Cohort median |
|---|---|---|
| Engagement rate | 3.54% | 2.47% |
| Average likes | 373 | 535 |
| Average comments | 40 | 35 |
| Posts per week | 0.83 | 0.35 |
Median values from 17,051 Music accounts with 10Kโ100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mtboyo_ | Cohort median |
|---|---|---|
| Engagement rate | 3.54% | 1.59% |
| Average likes | 373 | 372 |
| Average comments | 40 | 16 |
| Posts per week | 0.83 | 0.97 |
Median values from 157 accounts in New Zealand with 10Kโ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Mountain Boy is a music brand based in New Zealand on Instagram, with 11.6K followers.
Mountain Boy posts on Instagram as @mtboyo_.
Mountain Boy has 11,649 followers on Instagram (11.6K) as of Jul 13, 2026.
Mountain Boy's engagement rate is 3.54%, calculated from average likes and comments per post relative to followers. That is above the median of 2.47% for Music accounts with 10Kโ100K followers in the InstME index.
Posts by Mountain Boy average 373 likes and 40 comments.
Mountain Boy posts less than once a week on average.
Mountain Boy is registered as a business account on Instagram.
Mountain Boy is categorized as a music and tech account in the InstME index, based on the profile's bio and Instagram category across 192 posts.
Mountain Boy's profile places the account in New Zealand. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
192
40
Posts / Week
0.83
Growth Score
70.8 / 100
Follower Ratio
21.8ร
Engagement
3.95%
A sponsored post from Mountain Boy is estimated at $140 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.