Modern Ayurvedic Living ™ Skincare + Wellness since 2012 Divined by the Indian heritage of NYC-based founder//esthetician//herbalist @anit_hora
Outreach This Creator For FreeOn Instagram, M•S Skincare is a Beauty brand with an audience of 21.3K. The account posts mainly around beauty and health topics. M•S Skincare has shared 2,294 posts to date, currently less than one post a week. Posts average 139 likes and 9 comments, an engagement rate of 0.7%.
With 21.3K followers across 2,294 posts, Msskincare.co is one of the Beauty accounts tracked in the InstME index.
Against 5,414 Beauty accounts with 10K–100K followers in the InstME index, Msskincare.co's 0.7% engagement rate lands above the median of 0.57%.
The audience comments once per 15 likes on average, an unusually discussion-heavy audience.
Over recent weeks, Msskincare.co has published less than one post per week.
InstME's audience-quality checks score Msskincare.co at 94/100, with an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$74–$140
Based on 21.3K followers and a 0.7% engagement rate, a single sponsored post by Msskincare.co is worth an estimated $74–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Msskincare.co | Cohort median |
|---|---|---|
| Engagement rate | 0.7% | 0.57% |
| Average likes | 139 | 134 |
| Average comments | 9 | 12 |
| Posts per week | 0.07 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 1, 2026
M•S Skincare is a beauty brand on Instagram, with 21.3K followers.
M•S Skincare posts on Instagram as @msskincare.co.
M•S Skincare has 21,276 followers on Instagram (21.3K) as of Sep 1, 2026.
M•S Skincare's engagement rate is 0.7%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by M•S Skincare average 139 likes and 9 comments.
M•S Skincare posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of M•S Skincare's followers are low-quality or inactive, giving an audience-quality score of 94/100.
M•S Skincare is registered as a business account on Instagram.
M•S Skincare is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 2,294 posts.
Avg Comments
9
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
Engagement
0.21%
A sponsored post from M•S Skincare is estimated at $74 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
