📍aka ML Pumfrey 📍Style, beauty & travel for women 60+ ✍️ @telegraphfashion 👛London Fashion PR
Followers
40.7K
Following
2.4K
Total Posts
Engagement Rate
1.24%
Avg Likes
241
Avg Comments
On Instagram, Marie-Louise Maxwell is a verified Fashion creator with an audience of 40.7K. Content spans fashion and beauty. Marie-Louise Maxwell has shared 2,423 posts to date, currently less than one post a week. Posts average 241 likes and 261 comments, an engagement rate of 1.24%.
With 40.7K followers across 2,423 posts, Mrsmlmode is one of the Fashion accounts tracked in the InstME index.
Against 7,395 Fashion accounts with 10K–100K followers in the InstME index, Mrsmlmode's 1.24% engagement rate lands above the median of 1.09%.
Over recent weeks, Mrsmlmode has published less than one post per week.
Estimated sponsored-post value
$180–$330
Based on 40.7K followers and a 1.24% engagement rate, a single sponsored post by Mrsmlmode is worth an estimated $180–$330. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Beauty
| Metric | Mrsmlmode | Cohort median |
|---|---|---|
| Engagement rate | 1.24% | 1.09% |
| Average likes | 241 | 243 |
| Average comments | 261 | 19 |
| Posts per week | 0.41 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Marie-Louise Maxwell is a verified fashion creator on Instagram, with 40.7K followers.
Marie-Louise Maxwell posts on Instagram as @mrsmlmode.
Marie-Louise Maxwell has 40,657 followers on Instagram (40.7K) as of Aug 11, 2026.
Marie-Louise Maxwell's engagement rate is 1.24%, calculated from average likes and comments per post relative to followers. That is above the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by Marie-Louise Maxwell average 241 likes and 261 comments.
Marie-Louise Maxwell posts less than once a week on average.
Marie-Louise Maxwell is registered as a creator account on Instagram and is verified.
Marie-Louise Maxwell is categorized as a fashion and beauty account in the InstME index, based on the profile's bio and Instagram category across 2,423 posts.
2,423
261
Posts / Week
0.41
Growth Score
24.8 / 100
Last Post
11 days ago
Engagement
0%
Yes. Marie-Louise Maxwell carries the blue verified badge on Instagram.
A sponsored post from Marie-Louise Maxwell is estimated at $180 to $330. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
